Superior Lamp Product Tips With Mark Fried Episode 2

Superior Lamp Product Tips With Mark Fried – In this episode, Mark & Allyson with provide you tips Enviro-Twist LIght VS Incandescent Bulbs. Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried.

Superior Lamp President Ken Hennig "The Competition"

Every day you go out to sell you run into "the competition." They're out there.. everywhere light bulbs are used. They're selling products without warranties or warranties that often far exceed the quality of the products they sell! They're selling products frequently cheaper in price and almost always cheaper in quality! They're providing service that doesn't match that which you or our office staff routinely provide. Their products are most often shipped in boxes that match the quality of the products contained.

Every day you go out thinking of the other lighting companies as being "the competition". Stop for a moment and think of what it must be like for them to go out each day and compete against you!

Every day here's what they face"

Superior Lamp's Heavy Duty Products
* Last longer
* Have Longer Warranties
* Brighter
* Better Light
* Use less energy

Superior Lamp's products are packed to arrive in perfect condition!

Superior Lamp salespeople are better trained to take care of their accounts!

Superior Lamp's phone repeat system insures accounts stay with Superior Lamp!

Superior Lamp salespeople earn more because they:

* Service their account better
* Sell better product
* Sell premium quality

Every day that those "other" lighting salespeople go into the field, they face their competition.. and it is us! WE ARE THE COMPETITION! We are the ones who strike fear in the hears of those light bulb peddlers. We are the ones who are working harder, smarter, providing better products and reaping the benefits! We are the ones who are taking over the lighting market in the areas we are in!

We are Superior Lamp..the most formidable of competitors!

Ken Hennig
President Superior Lamp
www.superiorlamp.com

Superior Lamp, Inc.: A Discussion on the Cost of Freedom

MOUNT LAUREL NJ -- America certainly has its fair share of problems. The economy has been slow to improve and many people are still finding it difficult to find a job. A lot of our brothers and sisters are having a hard time preparing for what is up ahead. The housing market is going to take time to recover. Our military is coping with wars and conflicts around the world and our troops are being expended at a horrific rate. We have our hands and minds full at this juncture.

Superior Lamp, Inc. understands the hardships that Americans are facing and have taken steps necessary to ensure that their products are designed to cut down on maintenance costs. Superior Lamp, Inc. products last a long time and save consumers money on electric bills. Every little bit helps in today's economy.

Though we are struggling, we have what many others don't: freedom. We have to remember how we started this nation and be ever aware of the sacrifices that our original leaders and citizens endured to make this possible. Freedom is not cheap. There is a financial cost to maintaining democracy and the individual hardships endured over and over again to make our nation great are not forgotten.

Superior Lamp, Inc. believes that we have a responsibility to take care of our country and preserve its environment. For that reason, Superior Lamp, Inc. designs their products to be environmentally friendly. Since the company was established in 1977, they have strived to make all of their products Enviro-Safe®.

We have had to start over many times and rebuild our country. The demands that are required by our citizens have always been huge. Do we have the will to do what it takes to reach down inside ourselves again and make the sacrifices needed to rise again to the world leader that we once were?

We will not be able to remain a true world leader if our skills are outdated. The commitment to learning has always propelled us to a higher level. Our workforce is demanding new skills and brighter minds. Do we all have the desire to make the sacrifices necessary to meet the upcoming challenges? That is the question that we need to ask ourselves. Unless we dedicate ourselves to renewing our efforts and upgrading our skills we will not be able to coexist with the rest of the ever changing world.

Are you ready to meet the future? Superior Lamp, Inc. asks fellow Americans, are your current skills sufficient to allow you to succeed in today's ever changing world?

Superior invites you to visit their Blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, Inc. and its products and efforts to keep the environment Green.

For more information about Superior Lamp, please feel free to visitor their website at: http://www.superiorlampinc.com/ or follow them on Facebook at
http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220

To all at Superior Lamp IF YOU CAN’T SAY ANYTHING GOOD

To all at Superior Lamp
IF YOU CAN’T SAY ANYTHING GOOD
ABOUT SOMEBODY…


Superior Lamp announces its campaign to help eliminate “Cyber Bullying”. The statistics are growing: “Half of public school principals (49%) report that bullying, name calling, or harassment is a serious problem. There was a time when most people figured that a certain amount of hassling was just a part of the maturation process. Today the whole bullying phenomena has gotten way out of hand.

With the computer and the instant ability to make comments, based in fact or fabricated, that are spread for any and all to see the chaos and damage that can be done, is devastating to anybody that is targeted. This effect is not just something that is solely being demonstrated by unmonitored youth but has become prevalent throughout our society.

Oftentimes our youth is blamed for creating new and devious ways to wreak havoc on their peers. Well, in this case the blame may lie in another area of our culture. While the internet has been a value in some areas, the unbridled and unrestrained venue that the internet provides, has created again a new term that has raced to the top of our vocabulary, “Cyber Bullying”.

The biggest part of this equation is that this was not something created by our children, rather it is what the adults of our community that have not only allowed this to prosper but have encouraged it on a daily basis.

Take a look at the current negative ads that we allow. All political parties employ this tactic to belittle their opponent. Oftentimes, there is little or no corroborated facts involved. The simple fact that we, as members of our society, let this continue is fodder for our children to lash out at people with which they come in contact. Until America makes a commitment to identify and eliminate all forms of bullying, cyber or otherwise, how can we expect our children to get the message.

Superior Lamp is going to list on its blogs --------------------continuing updated information on where you can see, and have access to sites that address this serious area of concern to all Americans. Superior believes it is time to put a stop to all bullying on the web as well as the school yard.

If you see comments that are unsubstantiated in nature and you do not correct or at least disregard this information, you are not only victim of bullying, but also a contributor to its dissemination. We all have to become aware that just because somebody or some site states something does not make it true. This nation has always had to deal with similar issues and by doing so has moved forward and remained the great nation that we are.




Tom Mosher
Executive Staff

Superior Lamp- WHAT ARE YOU DOING FOR THE REST OF YOUR LIFE?

WHAT ARE YOU DOING FOR THE REST OF YOUR LIFE?

“I don’t even know what I will be doing next weekend, much less, for the rest of my life!” was my child’s answer to my question. Kids are so ‘to the point’. When you start to think about it, they have such an unencumbered outlook on daily situations and events that all of us adults bring to each encounter, more or less, as baggage. Our views are weighted by our own past experiences and memorable events in history, that we often pre-judge situations and make blanket decisions based on our life-tutored experiences.

There is a lot to say about learning from the past, but it should not be our only point of reference. If that were the case, then the woman who invented the wheel should have just kept pushing the big boulder through the hot sand and left well enough alone. “Wilbur, don’t go to the beach with that damned stupid winged contraption! I need you to stay here and fix these bicycles!” You go, Wilbur…you ‘da’ man.

The fresh ideas and enthusiasm that are often expressed by youth should not be discounted and likewise, when someone tells you, the salesman, “no,” if you give up convincing them that your idea is worthy, then you do not believe in what you are doing and you are destined for failure. The confidence and tenacity or enthusiasm you profess because you know that your products will best serve your accounts, is the reason why you will endure and become successful. The test that your account is giving you is to see if you really do believe in what you are offering.

The “No” or the “Stop” is something that every successful person has had thrown in their face. The “winners”, or the successful, have all had to overcome negative experiences and those experiences are what allow some to become leaders while others keep pushing the stone through the sand.

After having this same meaningful discussion with my son, I know that I succeeded because he told me he now knew what he was going to do this weekend; he was going to the beach. (Like all parents, I am unable to get my well thought out points across all the time.)

In closing, I would like to say that if you know what you are doing for the rest of your life and that it is sales, then be a winner and don’t take “no” for an answer when all your accounts really want is for you to be persistent and close with confidence and conviction .

Good Selling

Tom Mosher
Executive staff

Superior Lamp’s open letter to America: GREENER YET

Superior Lamp’s open letter to America:

GREENER YET

How green is green enough? I am assuming that you have made some attempt by now to “Go Green”. Maybe you no longer use plastic bags at the grocer; good move. Maybe you purchased a more fuel-efficient vehicle; also not a bad idea. You know the funny part about all this is that we are being encouraged to use things that are good for the environment and the additional benefit is that they all save us money. Saving money is a good thing, right?

Think about it; the greener we get, we are not only helping to save the planet but it also helps us save money at the same time. The only thing that plastic bags do is help us preserve the garbage we end up putting in them for hundreds of years. My garbage is just not that important to me.

The only thing that we have to change is our habits. I would have to find a place to keep my reusable canvas shopping bags. I would have to think about turning off the energy-saving lamp when I came out of a room. I would have to remember to combine shopping trips in order to save fuel. What do all these things have in common? We have to think about them. It always takes more thought to save than to spend, but that is how saving works, right?

If one positive thing comes out of the Gulf Spill, it is to give Americans another nudge as to why we have to be energy conscious. Digging holes in the ground to use toxic compounds to make our life better short-term is not a good idea. There is a cost to everything we do and a responsibility that comes along with every action we take. If we do not stop and take a serious look at the bad habits we have developed in the past 150 years, we are eventually going to need to speed up our space program…so we can find another planet with a like atmosphere and similar climate to screw up next. Oh, and by the way, Scottie is not ready to beam you up yet.

I am sure that each one of us can invest 5 minutes to take the next action we need to in order to get greener; think about it.

Listed below are some links that can help you get involved with ideas of more “Greening”:

http://planetgreen.discovery.com/go-green/back-basics/

http://www.howtogogreen.com/

http://www.thegreenguide.com/

Tom Mosher
Executive Staff

SUPERIOR LAMP SALES TIP: "DO YOU BELIEVE?"

DO YOU BELIEVE?

Everyday we are bombarded with information from more and more available sources. The information age is turning into the “overload age”. If you and I are experiencing this glut of supposed facts, then you can be pretty sure your customers are receiving the same overabundance of information on a daily basis. In the end, what it comes down to is that we are all looking for the right answers but there are so many choices. The ‘he said’ or ‘she said’ can present a mind numbing situation that makes the decision making process very complicated. This is where the conviction or belief that we show in our own products and services can make the difference in closing a sale.

In my last communication, I mentioned that we would be reviewing the tools you have available in your toolbox. There is a strong tool in the box that helps the buyer make his decision: The Order Blank Close. This technique has been around the sales profession for many decades, and there is good reason that this tool has survived over the years …. IT WORKS!!!

Most accounts you call on are making decisions based, not only on the information they receive via the demonstration or your presentation, but also the conviction you demonstrate when closing. They are looking for the salesperson that believes in their product and who will be around in the future to service their account. One of the strongest statements you can make is to assume the sale. When you put your head down and start to write, it shows you are expecting a ‘yes’, and it is just a natural continuation of the sale. Yes, conviction turns lookers into buyers.

Will you get objections after you begin to write on the order pad? You should expect them and be ready to follow up with the appropriate rebuttal, then return to the order pad and write up the order. If you hesitate to write on the pad, it shows the buyer that you don’t believe and conversely, why should they? The Order Blank Close and the conviction with which you proceed will instill confidence in the buyer that they are making the right decision.

…..DO YOU BELIEVE…..!!!!


Tom Mosher
Executive Staff

Superior Lamp Raises Third and Fourth Quarter Sales Goals

Superior Lamp Raises Third and Fourth Quarter Sales Goals

As America begins to climb out of the depths of the recent recession there is an ever growing need for energy efficient lighting products, as Superior Lamp markets.

One of the first positive effects after the downfall is that, quite possibly for the first time, America is becoming “energy wise”. Superior Lamp feels that because of the combination of the Gulf Oil Disaster and tighter budgets due to the recession that, for the first time, Energy conservation and the ‘greening’ process of our nation is truly underway. This is being authenticated by the increase in sales of Superior’s quality “eco-friendly” and energy saving products, according to Superior Lamp.

Going green and being energy wise, has become something more of the norm in everyday life. Doing your part for the environment is just as important in your place of business as it is in your home. Going green is not just a fad anymore. It is important to you and your community, as well as being friendly to the planet. Once considered fashionable, it is now much more budget-wise to upgrade your home and business in many aspects including lighting and taking an additional step to being green.

Coming to this realization has been the reason that Superior Lamp has launched a number of eco-friendly products including its industrial grade Freshwite fluorescents, hi-tech LED’s and their new heavy duty Xtrabrite LED’s. The launch of these new products is in response to Superior’s continued commitment to energy conservation and the greening process is in the forefront of consumer minds.
“We see good things happening across the nation this quarter and are looking to large increases in the coming quarters” stated Tom Mosher a member of the executive staff at Superior Lamp.

Superior Lamp invites you to visit their blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, its products and efforts to keep the environment green or become their fan on Facebook http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220

For more information about Superior Lamp, please call 800-257-8353 or visit the company website at the following link: http://www.superiorlampinc.com/ .

Media Contact
Tom Mosher
personnel@superiorlamp.com
800-257-8353

Superior Lamp Integrity Department

INTEGRITY

Honesty, truthfulness, honor, and reliability: four words that come to mind when describing the values contained within this one word, integrity.

It is every successful company’s original goal to adhere to these hallowed words when they open their doors for the first time. Often times however, these goals get short changed in the day to day running of a company when that company is focused only on the short term bottom line. It is the shortsightedness of many businesses to cut corners or neglect the concerns of its clients when they are in need of service and/or have an actual problem. In the long run, that is the eventual downfall of a company’s customer service and eventually, in many cases, the company itself.

At Superior we have always been aware of the fact that our clients are not only in charge of our revenue stream but that they are our partners for success. If our products or our service fail to perform, we both lose. It was with this in mind that at the beginning of this year we created our Integrity Department.

The Integrity Department has become an important conduit in addressing our clients’ concerns and has addressed all inquires to date within 24 hours after the information has been received and solved any concerns within 72 business hours. It is because of this success that we are now going to expand and further promote this department by marketing this service through our sales representatives. We now will be promoting this service on the internet and with a web address available to all our accounts to address any concerns.

To date, the Integrity Department has addressed over twenty-five customer concerns and all have been handled to the accounts’ satisfaction. It is this type of immediate response that today’s marketplace demands and we are more than willing to meet this demand.

Superior Lamp Executive Staff
Executive Staff

DOUBLE ARC HIGH PRESSURE SODIUM

DOUBLE ARC HIGH PRESSURE SODIUM


Superior Lamp's Double Arc HPS lamps provide instant restart capability. Other High Intensity Discharge lamps (Mercury, Single-Arc HPS, or Metal Halide) won’t instantly restart if they are hot from operation. They must cool down, which can take several minutes, and can be merely a nuisance, or it could pose a serious safety hazard (especially for correctional facility lighting).

Superior Lamp's Double Arc HPS lamps have two identical arc tubes inside the lamp. Only one arc tube lights at a time, leaving the second backup tube cool and ready to provide instant light in case the power is momentarily interrupted.

Extra-Long Life Saves Your Customer Money
Two separate arc tubes means only one arc tube lights at a time. That means our Superior Lamp Double Arc HPS lamps last almost twice as long as our single arc HPS lamps by splitting the operation load over time. Superior's Double Arc HPS lamps are guaranteed for an amazing 100 months. That’s super long life, saving customers big on:
- Replacement lamp costs.
- Labor costs. These costs, including equipment rentals (lifts or bucket trucks), are typically more than the cost of the replacement lamps.

Selling the Double Arc HPS to your HPS customers will give them more security and more savings, and provide you more satisfied customers and more sales!

Superior Lamp Product Tip

Energy-Saving HEAVY-DUTY™

Increasing nationwide electrical infrastructure costs. Increasing electrical demand. Carbon taxes on coal power. These are all topics that are or will be raising your customer’s energy costs. With the current focus on energy prices making national headlines, many people are thinking about items to cut back on energy usage. Most of Superior Lamp’s products can save electricity. This week we will focus on one of the lamps that S.L. has sold for many years…the HEAVY DUTY™ incandescent.

Some may ask “Why use HEAVY-DUTY™ instead of our energy-efficient Enviro-Twist™ spiral lamps?”…The answer: Because it’s fool-proof and it saves 12% in energy costs! It’s like getting a 12% drop in your electric rate for those sockets! And it carries a great 24 month warranty.

Unlike Enviro-Twist™ spirals, HEAVY-DUTY™ incandescent lamps can be used on dimmers, can be changed with pole-changers. They can also be used in extreme cold without any problems, they come on to full brightness instantly (no warm-up time), and are a rugged, rough service design. Yes, the Enviro-Twist™ saves the most energy, but they can’t be used in as many locations. The HEAVY-DUTY™ is fool-proof.

HEAVY-DUTY™ have been an anchor of the S.L. product line for over 20 years. Developed during the energy crisis of the 1970’s, the HEAVY-DUTY™ was designed as an energy-saving replacement of standard incandescents. It had another great feature; with its rough-service long-life design, it could carry a terrific warranty.

Re-lamping just 30 standard 100-watt lamps with
HEAVY-DUTY™ lamps could provide $315.30 annual savings! That means these lamps would pay for themselves in as quickly as 5 months! Plus, there would be additional savings from lowered air conditioning usage, and from the labor and lamp costs saved by lasting up to 24 times the life of a shortlife lamp.

Remember that your HEAVY-DUTY™ lamps are both great energy-saving lamps, and great extra-long life lamps.
Good Selling!

*Annual savings calculated using lamps operating 24Hr/day for 365 days/year at $.10 per Kwh.

Superior Lamp’s Environmentally Friendly Fluorescents

Superior Lamp’s Environmentally Friendly Fluorescents

Increased awareness of recycling and the hazards of mercury have made environmentally friendly lamps an important part of Superior Lamp’s product line. We are a leader in the lighting industry for environmentally friendly products. Superior Lamp’s lamps are built with cutting edge technologies that make them friendly to the environment due to low mercury content and long life design.

Our lamps contain the lowest average levels of mercury in the industry, mainly due to our mercury release capsule. The industry range of mercury content per tube is 15-48mg for a 4’ bi-pin fluorescent. S.L.’s 4’ TCLP-compliant lamps containing less than 4.4mg, and we are working to lower our mercury levels even more. Our lamps are TCLP-compliant, meaning they pass the federal government’s test for toxic chemical leaching in landfills. In some states, that means they aren’t required to be recycled (check your local regulations).

S.L.’s longer-life designs result in fewer lamps manufactured, fewer lamps thrown away, and fewer lamps recycled. Since manufacturing, disposal, and recycling all use energy and/or pollute the environment, Superior Lamp’s long life lamps by themselves are environmentally friendly. Our HEAVY DUTY™ line contains features that increase lamp life including:

● Triple Wound Double Tungsten Cathode – gives more surface area to the cathode which allows more emissive material, increasing the number of lamp starts possible, and thus bulb life.

● Cathode Guard – reduces tube end blackening, improving lumen maintenance and thus usable life.

● Silicone Coating - external lamp coating eases starting, especially in humid conditions. Easier starting results in longer lamp life.

● Color Stable Phosphors – precise mixes of Color Stable Phosphors resist breaking down over time, reducing color shift and maintaining brightness, which increases usable life.

● Precise Fill Gas – makes starting the lamp easier, thus increasing the life.

● Brass End Pins – better conductivity for easier starting, increases lamp life.

● Alumina Internal Coating – in conjunction with the mercury release capsule, this coating is used in our TCLP compliant low mercury lamps, makes the starting process gentler and blocks mercury absorption into the phosphors over time, increasing the life of the lamp. In addition to this benefit, the less mercury that is present in a lamp, the more environmentally friendly it is.

Superior Lamp leads the industry with environmentally friendly lamps.

Superiorlamp.com

Superior Lamp Celebrates Community Awareness

Superior Lamp Celebrates Community Awareness
MOUNT LAUREL, NEW JERSEY April 14, 2010 Environmental Services News Print this News Release RSS
(PRLEAP.COM) Within every individual, there is a need to commune with one another, to become a part of a community. We all want to feel like we’re part of something bigger and celebrate life with those around us. In each community there is also a need; a need to accomplish things for the betterment of that community. Superior Lamp believes that individuals and communities working together can accomplish great things. We should all be more in tune with our communities and all of the issues that affect the community in which we live.

Think about your own community…your neighborhood where you live, the business where you shop or work, the schools and churches, firehouses and police departments, etc. Each person within your community is affected by every other person within that community. So it is safe to say that if one person starts to get more involved in a particular project or event, then soon, others will join in. As a project or event becomes more important to the individual, so it becomes more important to the community. Superior Lamp has a special interest in going green and by providing high quality, environmentally friendly, energy-saving, heavy duty lighting products to all types of commercial, industrial, municipal and institutional businesses, they have affected countless communities across the United States.

Community events are a great way to get to know the people who are affecting your life on a daily basis (whether you realize that it is happening or not) and share with them some of the issues or interests that you have within your community. There are many types of community events that you can stage or become a part of, such as fundraisers, carnivals or fairs, concerts, craft shows, blood drives, outreach programs, job fairs, and many more. As a nation-wide company, Superior Lamp invites you to visit their blog at http://superiorlamp.blogspot.com and feel free to post any information about events in your own local community and help others become more involved along with you. Remember sharing in your local community will also affect our nation-wide community across our great nation and eventually the world!

For more information about Superior Lamp, please call 800-257-8353 or visit
Superiorlamp.com

Who Is Superior Lamp?

Superior Lamp Inc. Who are we? Check out our new video shot from the home office !!! Superior Lamp has a reputation that is unparalleled in the heavy duty industrial lighting field. Our company Markets only the highest quality lighting products and has been the standard of our industry since 1977. We carry all types of replacement Bulbs (Fluorescent Tubes, all sizes, incandescent, all types, including Floods, Decorative, Metal Halides, Mercury Vapors, High Pressure Sodiums and 50 year Ballasts). All our products are Heavy Duty Industrial and are rated to last 18 times longer than the standard household bulb. Our product line even includes those hard to get bulbs. As a National Company we are dedicated to serving the customer with our guaranteed and Energy Saving products. Superior Lamp is the fastest growing company in the field of heavy-duty industrial, commercial and municipal lighting. Our products feature advanced design, energy efficiency and environmental benefits. We are currently the #1 supplier in the industry and are growing rapidly. We sell direct to the end user, any business out there that uses lights are potential customers. So everyone is a potential customer. Superiorlamp.com