Superior Lamp President Ken Hennig "The Competition"

Every day you go out to sell you run into "the competition." They're out there.. everywhere light bulbs are used. They're selling products without warranties or warranties that often far exceed the quality of the products they sell! They're selling products frequently cheaper in price and almost always cheaper in quality! They're providing service that doesn't match that which you or our office staff routinely provide. Their products are most often shipped in boxes that match the quality of the products contained.

Every day you go out thinking of the other lighting companies as being "the competition". Stop for a moment and think of what it must be like for them to go out each day and compete against you!

Every day here's what they face"

Superior Lamp's Heavy Duty Products
* Last longer
* Have Longer Warranties
* Brighter
* Better Light
* Use less energy

Superior Lamp's products are packed to arrive in perfect condition!

Superior Lamp salespeople are better trained to take care of their accounts!

Superior Lamp's phone repeat system insures accounts stay with Superior Lamp!

Superior Lamp salespeople earn more because they:

* Service their account better
* Sell better product
* Sell premium quality

Every day that those "other" lighting salespeople go into the field, they face their competition.. and it is us! WE ARE THE COMPETITION! We are the ones who strike fear in the hears of those light bulb peddlers. We are the ones who are working harder, smarter, providing better products and reaping the benefits! We are the ones who are taking over the lighting market in the areas we are in!

We are Superior Lamp..the most formidable of competitors!

Ken Hennig
President Superior Lamp
www.superiorlamp.com

Superior Sales Tip #3- Don't Play the Blame Game

Superior Sales Tip #3- Don't Play the Blame Game
IT WASN’T MY FAULT

Ever heard it before? Well I have heard it and I have said it. The problem is the “blame game” only produces failure. It probably started when we were kids with examples like the TV was on so I couldn’t do my homework or, I was late because my mom didn’t get me up on time. This carries over to the, “I was late for work because traffic was terrible”. The less you let blame enter into your daily life the greater your success will become.

Successful people develop ways to eliminate or reduce the possibilities for failure by planning ahead and when things go awry they take responsibility and refocus to reduce the possibility of the same occurrence from happening again. We all know everybody makes mistakes but a better way of handling them is to take ownership of these miscues and developing corrective action and get back on with business.

Taking responsibility for not only your actions but the actions of people you are involved with will lead to more success. The assigning of blame is a waste of time and seldom beneficial. Spending your most valuable asset, (time) on not letting failure happen, is a much more productive venture.

Good Selling

Tom Mosher
Executive Staff
Superiorlamp.com