Superior Lamp Inc.

Superior Lamp President Ken Hennig "Jerks Have A Purpose"

2012-02-02T09:46:00.001-08:00

In sales you run into all types of prospects. Some are great people, most are nice and few are...well... jerks!

When you do run into one of these unsavory people remember this one important rule...don't sink to their level. For if you do, you become one of them. Instead, rise above them, be nice, bid them good day amd move on to the opportunity that is awaiting you.

Be quietly thankful for the very important unpaid job they do for us! Their job is to demoralize competitor's sales people, to ruin their day, their week. Their job is to keep competitors from getting a roll going, by destroying their attitudes. Their ultimate job is to eventually drive competitors out of this incredibly lucrative business and into the Wal-Mart greeting business!

At Superior lamp we sell the best! Therefore we must be the best. We must dress better and we must always take the high road when others choose the low road. They may be having a bad day, a bad year, or even a bad life but we aren't. We're on the road to success and prosperity!

So next time you run into a jerk, thank them for their valuable time and move on... while being quietly thankful for the invaluable assistance he's giving us in dealing with competitors.

Ken Hennig
President of Superior Lamp

Superior Lamp President Ken Hennig "Load The Dice"

2012-01-03T09:03:00.000-08:00

Life is a game of chance and success is the result of good luck!... Ask any failure!

In many respects they are right. There is an element of luck in achieving success. However, the point missed by "failures" is our ability to influence the amount of good luck we receive, our ability to "load the dice."

In sales we can increase our luck many different ways. We can start by making a lot of calls. The more calls we make, the greater the odds are that we will find someone who will buy our product. Make enough calls and you'll find someone who was literally "waiting" for a light bulb salesperson to stop in!

We can also increas the odd of making a sale by using the time test Superior presentation and close. There are some people who will buy just because you sell lighting. However, you can dramatically increase the percent you sell (increase your luck, if you will) by using Superior Lamp's proven sales tools. By using the sales aid, the presentation and the close, you can effectively load the dice.
Another method to shift the odds in your favor is to call on prospects who are "high percentage" prospects. The favorite high percentage prospect among seasoned sales people is the REFERRAL! Veterans have closing rates on referrals from 70 to 90%!! By asking for and calling on referrals, you can further "load the dice" and become even "luckier" in making sales.

On top of the list for improving methods are the Superior Lamp sales emotions: CONFIDENCE and ENTHUSIASM. Display these emotions and your prospect will instantly MIMIC them. Your CONFIDENCE will creat TRUST in them. Your ENTHUSIASM will create a "YES" mindset. Used together these sales emotions will creat a "buying mood" in your prospects.

Use these powerful techniques and you'll effectively "load the dice" and dramatuically improve your odds of writing sales! Implement these percentage enhancing techniques and you'll achieve even higher levels of success...on less effort. Soon you'll find yourself being accused by some failure of being one of those "lucky" people who lucked into success! Little does that failure know that you LOADED THE DICE!

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig “2012- The Year Of Personal Growth”

2011-12-28T14:13:00.000-08:00

Superior Lamp has decreed 2012 as the “Year of Personal Growth.” We want the new millenium to be a time of renewal, growth, excitement for every salesperson.

What can be more important than personal growth? Nothing! Absolutely nothing!

You cannot read a positive thinking book where the author does not challenge us to grow. Whay is this? Because the only evidence of life is GROWTH!

In 2012, decide that you are going to grow as never before. More income, more pride, more fun will be the automatic result.

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig “Talent Is A Gift, Character A Choice.”

2011-12-02T12:13:00.000-08:00

Talent is a gift we receive at birth that is fine -tuned with age. Character is the result of a decision we make… a choice…to have character or to be a character.

A Superior Lamp we’ve seen many talented salespeople come and go. Unguided talent without purpose is destined to unproductive aimlessness. Talent without character is self-destructive and always wasted.

Those talented people who chose to have character, chose the most vital ingredient to success. Talented people with character are always successful.

Superior is filled with such people of whom I’m most proud. Their collective character has become the character of the company. My father always took great pride in his name and what it stood for. As his son, I could go anywhere he was known and I gained instant respect, merely because I was the son of a man who built a good name.

Superior Lamp has such a name. A name that stands for something. A name with character…the collective character of our talented sales force. As a salesperson of Superior Lamp you deserve to take pride in your name and in the company’s name, for it is you who helped create it with your contribution of your character!

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "The Importance Of New Customers"

2011-11-01T11:00:00.000-07:00

There is nothing you do that is more important than opening new accounts.

- New customers keep your income growing.

- New customers mean a growing security for you and your family.

- New customers mean a growing net worth.

- New customers mean more businesses enjoying the benefits of Superior Products!

- New customers mean you are doing your part to keep America's economy growing.

The truth is every business should be using Superior Lamp's great lighting products. If you need more reasons to go out and get more new account, here are two more:

- Gives you successful Phone Rally weeks.

- Means you are attaining your goals!

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig “Say ‘I Can’ Everyday.”

2011-10-24T09:08:00.000-07:00

The story of Mary Lawrence’s comeback dramtizes the value of having a goal to guide our actions- and the value of rededicating ourselves to that goal on a daily basis. What did she have to come back from? Almost the end of her life.

When her car was hit by a reckless driver, her injuries looked so catastrophic that the medics thought she was dead and simply carried her to the ambulance. Only a chance pulse check before driving off showed that she was alive. And at the hospital, the doctors expected her to either die or to survive without being able to move or even think normally.

But Mary had decided to survive- somehow- and focused all her energy on it. She faced incredible tests: two major operations on her face without anesthetic and 15 root canals. She also had to deal with not being able to recall even names or simple thoughts.

How didi she respond? First, she adopted the simplest and yet most difficult of mottos: “I can.” Then she set high goals. She astonished everyone by launching into studying for a real estate license. She often had to read material over 50 times in order to comprehend and retain it. Yet her focus on her goal helped her not only pass the test but do so on her first try.

She found work as a real estate agent, but nothing came easily. She failed at two firms- and repsonded by setting her goals even higher: the Million Dollar Club her third employer reserved for its most successful agents. Right away she bought a beautiful evening fown- to wear the night she anticipated being named to the club. She looked at the dress every day as she pursued her goal. By now you won’t be surprised to hear that she won entry to the club and wore her dress righ on schedule.

“Courage” is a motif in Mary’s story, and so is “I can.” But just as important is another simple phrase: “Every day.” That’s how often the courageous say, “I can.”

Ken Hennig

President of Superior Lamp

Superior Lamp President Ken Hennig "Success Habits"

2011-10-20T08:26:00.001-07:00

Thousands of books have been written on the secrets of success/ Judging from the amount that has been written about it, one would assume that success is an extremely complex achievment...at least that's what the books sellers would have us believe.

I've had the opportunity to meet many successful people over the years from all walks of life. They're as different as night and day, except for four traits that all of them share. Not 50% or 75% or 99%, but 100% of the successful people (excluding lottery winners and inherited wealth) have every one of these traits.

First, they are HARD WORKERS. They put in whatever time success requires.

Second, they're PERSISTENT. They just don't know how to quit.

Third, they don't understand the word NO or the words I CAN"T. They only understand YES and I CAN.

Fourth, they make no excuses...they just DO IT!

Simple rules, but powerful rules, rules that guarantee SUCCESS.

There's an old saying in our business that states, "The lighting business is the hardest business in the world if you work it easy, but it's the easiest in the world if you work it hard."

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig " Four Things Can Happen On A Walk-In"

2011-10-10T13:09:00.000-07:00

1. Get a field appointment and pitch.
2. A demo.
3. Set an appointment for later.
4. Generate a great lead or referral.

Fieldwork is all attitude. When you're building a great business, it's easy to have a great attitude. Fieldwork is one of the most exciting things you can do when you know why you are doing it. Remember the four things that happen during your fieldwork and that everything you do is important. You will then befin to place the tremendous importance on them that you should.
Stop and think about your fieldwork. Are you excited about it? Do you understand you are building a wonderful future for yourself? Are you staying excited? Do you have a great attitude toward it? Your attitude can mean the difference between a missed opportunity and a beautiful sale.

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig “Which Comes First?.. Attitude or Actions?”

2011-10-06T07:52:00.000-07:00

Most would say that attitude must come before action. The common belief is that you must first develop a positive attitude before you want to swing into action…or go to work.

My contention is that most often action proceeds attitude. In my observation of very successful people, I have noticed that their attitudes are not as consistent as many think. They do have their ups and downs – only their downs are a bit shorter.

While their attitudes rise and fall, their action level or work level remains very constant. Whether their attitudes are up or down they continue to work. They appear to use “action” to turn around their attitudes. While many people use a down attitude as an excuse not to work, the successful use action as a device to turn their attitude around.

Maintaining a positive attitude is a difficult skill to develop and requires constant thought control. Negative thoughts must constantly be purged from one’s mind while positive thought must be cultivated.

On the other hand, the habits of ACTION/WORK needs little continuous thought. As a matter of fact, work is a simple thought that can be held by anyone regardless of intellect or training. One can WORK towards a goal with a positive or negative attitude although it is easier with a positive one.

Still skeptical of this concept? Then consider two people…both negative. One chooses to use mental techniques to turn around his attitude. The other merely goes into ACTION and works HARD. Which one will acquire a positive attitude quicker? The worker of course! As soon as he went to work his adrenalin rose, he could see progress towards his goal and lo and behold, he saw the progress he was making towards his goals and became more positive…then he worked even harder and then became more positive, etc., etc.

Note that the power of action is clearly pointed out in Superior Lamp’s ACTION formula. Of the 3 components of a High Performance person, only ACTION has the double effect of producing both SUCCESS AND POSITIVE ATTITUDE.

ACTION + ATTITUDE=SUCCESS = ATTITUDE + ACTION= MORE SUCCESS

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig “Dare To Dream”

2011-10-05T07:40:00.000-07:00

Let your mind go. Dream of goals that heretofore were impossible! Dream of material, family and spiritual wealth! Dream of experiences you could never before afford! Dream of financial security! Dream of being someone special Dream big dreams and make them your goals. Commit to them and picture yourself achieving them through visualization and dreaming.

You have before you an opportunity of a magnitude few others have. You can be one of those special few who take this opportunity and use it as a stairway to success. We at Superior Lamp can lay out the oportunity and shout about it from the rooftops. However, the ultimate value to you will be determined by you. You must dream your dreams and commit to them. YOU must make them happen.

At Supeior Lamp you have a chance to fulfill your dreams and those of your family. IF YOU DARE! DARE TO DREAM! DARE TO ACHIEVE THOSE DREAMS! DARE TO SEPARATE YOURSELF FROM THE CROWD! DARE TO BE SOMEONE SPECIAL!

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig “How Buyers Think”

2011-09-28T07:47:00.000-07:00

We spend a lot of time as salespeople trying to learn to think more like professional successful salespeople. Today I want to suggest a switch. Let’s put on a buyer’s hat and try to learn how they think. It can provide us valuable insight into understanding what we as salespeople must do to sell buyers.

The advice I would give to a buyer based on my years of experience as a buyer dealing with all types of salespeople who called on me. As a buyer there was no way I could be an expert on all of the types of product I was responsible for purchasing. Consequently, I had to develope techniques to find out what the salesperson really thought about this product and his prices…as he was the expert. I merely had to find out what he already knew about his product, prices, and service! Of course, I couldn’t just ask them directly because he’s been traing to give me the company line. I wanted to know what he really believed, what he knew.

Understanding how buyers think will help you understand what their needs are. Following their lead will help you become a more successful salesperson.

TIPS FOR PROFESSIONAL BUYERS

1. VISIT WITH THE SALES REPRESENTATIVE- You want to establish long term relationships with your suppliers. The most important element of this relationship is your contact, their sales representative. Visit with them and find out if you are compatible. Do they understand you and will they listen to you about YOUR NEEDS andYOUR PROBLEMS in the future. Get them relaxed as they’ll then drop their guard and they may tell you things they normally wouldn’t. You can learn a lot about the person during this vist that will help you late evaluate the company, their product, and service.

2. WHO IS XYZ COMPANY?- Frequently, you’ve never even heard of the sales person’s company. Ask her who they are what they stand for. If the salesperson is proud of their company and excited about the future, then most likely it’s a solid company with a good product and fair prices. It’s a safe bet that the company and the salesperson will be around for a long time in the future to provide yu excellent products and services.

3. TWO PRODUCT QUESTIONS- No matter what the product is, there are always at least two or three facts you know about it. Ask at least two questions where you know the answers to test the sales representative. If he doesn’t know and lies to you, then dismiss him. If he’ll lie on one point where you KNOW the answer, what will he do on the 98% of the product where you know nothing? However, if he doesn’t know and honestly admits it and offers to get the answer, this tells you he’s at least honest. If he has the right answer, great! REMEMBER, you must rely on this sales representative for product knowledge as you don’t have the time to be an expert in every area. It is imperative that you determine that your sales representative is HONEST and KNOWLEDGABLE. PS- Beware of the sales representative that wants to tell you everything he knows. You don’t have time. He doesn’t understand that his job is to help you, not to teach you every detail about this products.

4. COMPETITION- Ask the sales reprsentative to tell you the faults of his competitors. If he’s quick to run them down, BEWARE, NOBODY’S THAT BAD. Now he’s lying and he’s failed the honesty test. As sales representative that wants to talk about the competitor’s weaknesses is probably trying to divert you attention away from those weaknesses of his own company, which are most likely numerous. You want to buy from someone who will sell her products based on his company’s and his product’s merits. After all, she’s the one you’ll be dealing with in the future.

5. COST- ALWAYS, ALWAYS, ALWAYS ASK, “WHY IS YOUR PRODUCT SO EXPENSIVE?” or “WHY IS IT SO CHEAP?” You must pin the representative down. Remember, if he can’t justify his price, high or low, then how on earth can you justify buying it? Your goal as a buyer is NOT price but VALUE. You must be sure get VALUE for the price you are paying. Another important reason for these questions is what I call the “FLINCH ASPECT”. Hit him hard on price and if he flinches then you know there’s a problem here because the sales rep himself is not confident in the pricing. If he isn’t neither should you be!

6. BREVITY- As a buyer you time is valuable. Don’t waste time dealing with sales representatives who don’t take their cue from you. They should tailor their presentation lenght to subtle signals you give. If she doen’t take her brevity cue well, prepare to waste hours and hours of your valuable time with this person in the future. Better yet, deal with a sales representative who keys off you and doesn’t waste your time selling twice when once was enough!

7. MAKE HIM FIGHT FOR YOU BUSINESS- Small customers all too often get small service. Find out how much value a sales representative places on you business by making him not just ask for you business but fight for it. Throw out another objection or two and see how he handles them. How well he’ll handle REAL problems in the future. It will also give you an idea of the kind of service you can expect. If he’ll fight for you business, he’ll probably go to bat for you in the future if a problem arises. How hard the sales representative fights for you business tell you the importance he places on you as a customer. DEMAND that he places a lot of importance on you business.

Ken Henning

President Superior Lamp

Superior Lamp President Ken Henning “A Customer’s Job Is To Tell You “NO”

2011-09-26T08:44:00.000-07:00

A few years ago several large insurance companies did a very interesting study. They wanted to know why only 20% of their sales force wrote 80% of their volume. They called it the 80/20 rule. What they discovered was amazing.

They discovered that the 20% writing 80% of the orders were writing those orders on the fifth time they asked for the customer’s signature. In fact, the fifth close paid more earnings than the first four combined. This 20% of the sales force expected the customer to say “no”. They knew it was his job. They also knew the “magic secret”.

What is the “magic secret”? Here it is: your chance of getting a “yes” and a signature is 80% higher the fifth time you ask them for the order. Why? Simple! The customer is now participating in the close. He has been negotiating the quanitity of products with you. He feels comftorable. He has had an opportunity for input.

The more you ask for the order, the more orders you are going to get. Knowing how to close is a the key for all of Superior’s sales success. Ask and you shall recieve.

Ken Henning
President Superior Lamp

Superior Lamp President Ken Hennig "Superior Products Are World Class."

2011-09-08T07:00:00.001-07:00

We search the world over for the manufacturers of the finest quality lighting products. It used to be that one need not look beyond the USA. Anything that was made outside the USA was of inferior quality.
No More! Today some of the highest quality products come from what we consider to be third world countries. How can they have world class manufacturing technology? They don't. But the world class USA, European, and Japanese companies who located their manufacturing plants there do. Due to high labor costs in these companies home countries, they have carefully selected foreign sites for some of their latest and best manufacturing plants.
Today we live in a Global Society. We wear clothing, watch TV's, and work on computers, most of which are made outside the USA. Even so-called American made cars consist of components made all over the world. While some people oppose importing of products, no one opposes exporting of our products. The reality is that in order for them to afford our exports, they must be able to make money by selling something to us in return.
At Superior Lamp we are committed to the best in quality and we search the world over for the very best. Second best doesn't make the grade. Our philosophy of quality first price second has led us to manufacturers across the globe. I for one am proud to say we are meeting that goal.

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig "Superior Products Are World Class."

2011-09-08T07:00:00.000-07:00

Superior Lamp President Ken Hennig ” Success”

2011-08-15T14:37:00.000-07:00

Success depends on your backbone, not your wishbone, so go to work!” – Elbert Hubbard

Work- What an incredible blessing it is to us. Work is the thing that makes us strong and gives us confidence. Work is the reason to get up in the morning. Work helps us set goals that give our lives meaning.

The interesting thing about work is only 20% of the people believe it’s a blessing and understand its power. When you look at truly successful people, you begin to see that they are not more intelligent or luckier, although others would have you believe that. What you find out about the workers is that they create their own luck.

Workers make the numbers work for them. Workers know that work is the great equalizer. In this week’s quote, Elbert Hubbard challenges us to have backbone and work. What he knew is that work is where success comes from.

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig “Higher Goals= Change”

2011-08-08T10:59:00.000-07:00

I hope that everyone has set higher goals for the last half of the year. We all want to grow, earn more and become financially more independent and secure. We all deserve it.

The key to achieving higher, more profitable goals is change…change in our actions. if we don’t change our actions, our results will be exactly the same as last year. Now is the time to identify the changes we must make in our actions now that will produce those higher results in the future.

Review your sales techniques and your work ethic. Identify the things that need the most improvement (change) and create a “change” list. Identify the #1 change you need to make in your sales techniques or work ethic and then work to make it a habit. When that habit is firmly entrenched move to the next item on your “change list” and turn that into a habit. Soon you will have incorporated the changes necessary for you to change your results. Most likely, those results will over shoot the goals you have set.

The fall 2010 should be your best and most profitable. Make certain you match your higher goals to a “change” list that you commmit to. It will guarantee the achievement of your goals. After all, you deserve to achieve more!

Ken Hennig

President Of Superior Lamp

Superior Lamp President Ken Hennig “Focus”

2011-07-25T08:52:00.000-07:00

The famous Israeli Prime Minister Benjamin Disraeli stated “The Secret Of Success is constancy of purpose.” By keeping our thoughts and actions focused on our goals we will achieve them.

Likewise, it could be said that dilution of focus is the greatest cause of failure. Trying to juggle too many balls, trying to be all things to all people, trying to do too many non-business activities during the work day all have the same result on our success…they kill it.

Water dropping on a granite slab will eventually cut a hole through it. That dripping water has one “constant purpose.” We can be like that dripping water by giving our presentation as often as we can each and every day with no distractions, no excuses and no mini 15 minute vacations every hour. We can maintain our “constancy of purpose” by giving our best presentation possible to as many prospects as we can each day.

Focus you mental and physical energy on being successful in your career with Superior Lamp. When you give 100%, you have constancy of purpose that will insure that you achieve the MAXIMUM SUCCESS possible for you. Your level of success will surprise you for it will exceed whatever you previously though possible.

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig "The Power Of The Phone"

2011-06-30T13:31:00.000-07:00

Every business is utilizing technology more and labor less. What used to take hours now takes minutes. Years ago one had to spend hours in the car every week traveling to repeat customers in the field. Now we do the same job in minutes with the telephone.

The telephone is technology that Superior Lamps salespeople can use. It allows us to save on auto expenses and, most importantly, it makes us more efficient. Years ago, one would have to spend many non-productive hours in the car each day in order to see a few customers. Now with the telephone, one can spend the majority of the day talking to customers... doing what salespeople must do to make money... giving sales presentations. Match the telephone with a good account base and you can spend the major part of the rally week pitching AND selling customers; customers who are scattered all over your selling area.

The Superior Lamp selling system has incorporated the telephone like no other lighting company. We use it to set appointments. We use it to sell our repeat customers. We use it to put ourselves in front of more buyers per week than anyone else in the lighting business.

The telephone is a fantastic sales tool... but only if it is used. To take full advantage of it, one needs a large file box. To build a large file box, one has to open a lot of accounts. Combine the two and you have annual income potential of $100,000 to $200,000 and beyond. Technology, coupled with the Superior Lamp training system, has literally taken the lid off the income potential of this Superior Lamp sales opportunity. Take full advantage of this opportunity by building a "telephone" file box, using the phone repeat system and then watching your income grow to exceed your expectations.

Ken Hennig
President of Superior Lamp

A Career With Superior Lamp

2011-06-06T10:18:00.000-07:00

For immediate consideration and an personal interview call 1-800-257-8353 Monday thru Friday 9am - 5pm EST. You can also fax your resume to:(856) 222-0260 or email:
personnel@superiorlamp.com

Superior has sales positions open for career minded men and woman who are looking for an opportunity to grow. These sales positions don't require working nights or weekends. Superior's training program is simple and direct which makes it accessible to people with all types of background and experience. 1 on 1 training is provided by our top sales people with additional daily guidance from a personal sales coach to ensure your development. Our sales people average 75% repeat business which creates a tremendous opportunity for growth! There has never been a better time to join the growing Superior family.

Superior Lamp Product Tips With Mark Fried Episode 7

2011-06-06T08:21:00.000-07:00

Superior Lamp Product Tips With Mark Fried Episode 7 - In this episode, Mark & Allyson with provide you tips on the rumors of certain light bulbs going away and replacement lamps. Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried.

www.superiorlamp.com

Superior Lamp President Ken Hennig "Closing Results"

2011-05-31T07:53:00.000-07:00

Many people think that success is a product of chance. If you're lucky, you do well, you win a lottery or inherit a lot of money. Most people tend to think of themselves as unlucky, so leaving things to chance is not a surefire formula for success. However, winners view success as something that can be controlled, something that they can influence...something that they can CAUSE. As a matter of fact, I believe that people, through their actions, are the primary cause of success.

It's really a simple process. Success is something you can decide to achieve. I've seen it over and over. they use a simple formula that I've obsessed and used myself.

SUCCESS STEP #1- FOCUS

Pick one thing you want to be successful in. Forget everything else. FIRST THINGS FIRST AND SECOND THINGS NOT AT ALL. This is extremely important. If you focus on tow things, your energy is cut by more than 50%. Actually, it's cut by more like 70%. FOCUS ALL of your energy and time on ONE THING. Think about this goal 24 hours per day, 7 days a week in order to magnify your power.

SUCCESS STEP #2- PREPARE

Develop a SIMPLE SUCCESS PLAN that you can commit to memory. YOU CANNOT IMPLEMENT THAT WHICH YOU CANNOT REMEMBER! So keep it simple. Also, study and practice to imprint your plan your subconscious. When you think you know it, go back and study it a dozen more times.

SUCCESS STEP #3- ACTION

Go to work. Work hard. Star early and work late. Never allow yourself excuses not to work. Enjoy your work. Be good at your work. do more than anyone else would in the same situation. Be a winner. Be the best you can be. Leave nothing on the table at the end of the day. Work so that at the end of the day, end of the week, end of the month... end of the year... YOU HAVE NO REGRETS!!

These three steps will CAUSE success. Success cannot elude these three steps. As a matter of fact, when you implement these to the very best of your ability, you will achieve success FAR BEYOND YOUR EXPECTATIONS. It's simple, powerful, and best of all... IT ALWAYS WORKS.

Ken Hennig
President of Superior Lamp

Superior Lamp President Ken Hennig “The Mark of a Great Sales Person”

2011-05-26T07:22:00.001-07:00

“The mark of a great salesman are the orders he will walk away from!” -Ben Feldman

Ben Feldman is considered one of the greatest salesman who ever lived. Ben died a millionaire, all earned from his sales efforts.

His philosophy that a salesman sets his own price tag is considered on of the most important philosophies in sales. Ben said “when a salesman sells his services cheap, the customer is getting a cheap salesman.”

This “set your own price” tag is a wonderful concept for Superior Lamp salespeople to implement. What sales are you willing to walk away from? Are you willing to stand up for your quality products and your quality service? You should be. Your customers are getting world-class product and service when you sell them.

So, don’t sell yourself too cheap. There are tons of quality buyers out there. Sell and service them. Stay away from the customer who thinks he can get something for nothing.

Remember, the mark of a great salesperson are the orders he’s willing to walk away from!

Ken Hennig

President Superior Lamp

Superior Lamp President Ken Hennig “Practice”

2011-05-23T11:14:00.000-07:00

Professional football players practice for days before each game.

Professional basketball players practice before every game.

Professional baseball players practice at spring training and before every game.

Professional hockey players practice before every game.

Professional golfers practice days before every tournament.

Every professional athlete, musician, or actor practices before their performance..

Professional salespeople practice??

Good question… when should professional salespeople practice… and how much should they practice? One thing for sue is that practice improves all performance.. no matter how good they are. The professional salesperson that doesn't practice before giving their presentation is, in fact, practicing in front of their customers. As a result performance will be below what they’re capable of, costing them income.

Who really needs to practice? My answer to that question is “anyone who wants to be a true PROFESSIONAL.”

When should a professional salesperson practice? Here is a list of possible times:

1. Mornings- before your day starts practice the pitch and some answers to objections.

2. Between calls- practice on a needed area.

3. Before a presentation- practice on a needed area.

4. Over lunch hour- Practice pitches on other products.

5. Evenings- Practice less used answers to objections.

6. Weekends- Practice new promo descriptions.

7. Role play over the phone with your manager and cover problem areas.

What should a professional salesperson practice? – “Only what they want to be good at.”

How much should a professional salesperson practice? Answer, “How good do you want to be?” OR “How much money do you want to make?”

I believe Professional and Practice go together. I don’t believe it’s possible to claim to be a professional in any endeavor without constant effective practice. That’s what separates the winners from the wannabe’s. That’s what separates the big buck$ from the rest.

We, in the sales profession, can learn a lot from the sports greats. Their talent, ability and achievements are too often attributed to luck… they were born with it. In fact, the biggest reason for their success is their dedication to hard work AND PRACTICE. We, too, can apply these same tried and proven techniques to make us the best we can be thus maximize our income in the process.

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "Are You Doing What You Should?"

2011-05-12T11:58:00.000-07:00

As we go through life, sooner or later we become aware that as each day passess, it is gone forever. We can never get it back.

Couple that fact with what Napoleon Hill said, " You are involved in an undertaking of great importance to you." Given these two facts, are you doing all you should to take full advantage of this opportunity?

-Are you working full days?
-Are you working 5 days a week?
-Are you using the Superior Lamp tools and techniques?
-Are you taking care of your customers?
-Are you committed to doing all you should?

This is your opportunity... this is your life. What you do with it is your decision. It truly is of great importance to you. I hope you give it your best.

Superior Lamp Product Tips Episode 6

2011-05-12T06:29:00.000-07:00

Superior Lamp Product Tips With Mark Fried Episode 6 - In this episode, Mark & Allyson with provide you tips on Superior Lamp ballasts. Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried!

Superior Lamp President Ken Hennig “Are You A Hard Worker?”

2011-05-10T10:26:00.000-07:00

Is your income where you think it should be? If not, then why isn’t it? Are you lazy? But you work most of the time. You’re not sitting in front of the TV all day. You’re busy. So… why isn’t your income higher?

Maybe your income is not a reflection of your work ethic but instead a reflection of WHAT you work on? Maybe you just spend too much time on non-profit activities. Answer the following questions to find out:

1. I’m busy all day long? Yes or No

2. During work hours I frequently do non-profit activities? Yes or No

3. During work hours I frequently gravitate towards work “I like” most rather than work that will make me the most money? Yes or No

If you answered “Yes” to all three of these questions then laziness is not your problem. You’re busy. You work hard. Your problem is PRIORITIZATION. You’re using up your day (and your income) working on activities that have no profit potential. This can all be solved with one simple solution. Throughout the workday ASK YOURSELF: “Is what I’m doing now the most profitable thing I could be doing with my time?”

If your answer is “No” then change your activity immediately so you can get back to making money. Bill Gates is worth in excess of 50,000,000. It’s not because he works that much harder than everyone else. .. It’s because he works smarter. He, obviously did not spend time doing non- profitable activities. By focusing his energy in the most profitable areas he’s become the richest man in the world.

Can we join Bill Gates in the billionaire category? Probably not, but we can use this same technique to give our income a giant boost… without working any harder… just by changing what we work on.

Ken Hennig

President Superior Lamp

Superior Lamp Product Tips Episode 5

2011-05-05T07:30:00.000-07:00

Superior Lamp Product Tips With Mark Fried Episode 5 - In this episode, Mark & Allyson with provide you tips on Superior Lamp's Halogen Lamps (Par 20, Par 30, Par 38, MR - 16's & Tubular Halogens). Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried

Superior Lamp President Ken Hennig "5 Cold Calls For Breakfast!"

2011-04-28T14:02:00.000-07:00

The power of cald calls! Start your day with an early morning breakfast of 5 successive cold calls as quick as possible. This will absolutely remove any possible cal reluctance you have and it will put you in a NEW ACCOUNT MOOD for the rest of the day. 5 QUICK CALLS is a great way to put your "Sales Armor" on and will make you bulletproof to rejection.

Aim high! An aggressive REFERRAL and COLD CALL campaign can put 10+ new accounts in your file box EVERY WEEK. If you work Phone Repeat just think of the extra business you can create! Imagine the additional income those accounts will produce for you in the coming months and years... if you start your morning with a cold call breakfast!

Ken Hennig
President of Superior Lamp

Superior Lamp Product Tips Episode 4

2011-04-28T06:16:00.000-07:00

Superior Lamp Product Tips With Mark Fried Episode 4 – In this episode, Superior’s Mark & Allyson with provide you tips on H.I.D. Lamps (Mercury Vapor and Metal Halide Lamps). Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried

Superior Lamp Product Tips Episode 3

2011-04-25T08:11:00.000-07:00

Superior Lamp Product Tips With Mark Fried – In this episode, Mark & Brad with provide you tips concerning LED Bulb. What are LED bulbs? What can they replace?Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried.

Superior Lamp Product Tips With Mark Fried Episode 2

2011-04-25T07:58:00.000-07:00

Superior Lamp Product Tips With Mark Fried – In this episode, Mark & Allyson with provide you tips Enviro-Twist LIght VS Incandescent Bulbs. Check back on a weekly basis to receive more Superior Lamp Products Tips with Mark Fried.

Superior Lamp Product Tips With Mark Fried Episode 1

2011-04-21T12:56:00.000-07:00

Superior Lamp Product Tips With Mark Fried – Mark & Allyson with provide you tips on 4 Foot and 8 Foot Fluorescent Tubes. Check back on a weekly basis to receive more Products Tips with Mark Fried.

Superior has a reputation that is unparalleled in the heavy duty industrial lighting field. Our company Markets only the highest quality lighting products and has been the standard of our industry since 1977. We carry all types of replacement Bulbs (Fluorescent Tubes, all sizes, incandescent, all types, including Floods, Decorative, Metal Halides, Mercury Vapors, High Pressure Sodiums and 50 year Ballasts). All our products are Heavy Duty Industrial and are rated to last 18 times longer than the standard household bulb. Our product line even includes those hard to get bulbs. As a National Company we are dedicated to serving the customer with our guaranteed and Energy Saving products. Superior is the fastest growing company in the field of heavy-duty industrial, commercial and municipal lighting. Our products feature advanced design, energy efficiency and environmental benefits. We are currently the #1 supplier in the industry and are growing rapidly. We sell direct to the end user, any business out there that uses lights are potential customers. So everyone is a potential customer.

Superior Lamp President Ken Hennig "Leadership and Sharing"

2011-04-21T07:36:00.000-07:00

One of the really great aspects of the Superior Lamp Opportunity is that it grows for you when you share it. Every time we help someone else take advantage of this great opportunity it grows for us. Whether we're helping a new Rookie get started or and old Veteran friend, the net result is that both their opportunity and your opportunity grow.

I'm not exactly sure how it happens but it does. Over the years, I've heard countless personal testimonies on how being involved in Superior Lamp's leadership program helped their careers as much as they helped others. Maybe it's the fact that being involved in leadership forces us back to the basics. Maybe it's the fact that we're working and thinking about solutions, not problems, that forces us to have a more positive mental attitude. Maybe it's the synergy that comes from putting two like-minded, energetic people together with a common goal. Or maybe it's our earthly reward for helping out another human being.

Whatever it is, it works. And, for that very reason everyone should be involved in Superior Lamp's leadership program. The company needs your help to continue and expand our collective opportunity. All salespeople alike need to share in your experience and expertise. And, most5 of all, you need the personal satisfaction that comes from helping someone else become more successful.

Share your opportunity through Superior's leadership program and watch every one's opportunity grow as a result. The Superior Lamp Opportunity is one of those rare things that grows larger for you when you share it with others..so share it a lot!!

Ken Hennig
President of Superior Lamp

Superior Lamp, Inc. Is Seriously Committed To Reducing Energy Consumption

2011-04-08T06:31:00.000-07:00

Superior Lamp, Inc. Is Seriously Committed To Reducing Energy Consumption

MOUNT LAUREL NJ—April 7, 2011— Each day we are making conscious and unconscious decisions that greatly affect how much energy that we use and, therefore, how much energy is required to be produced. The cost has never been higher.

The effects of our energy consumption are all around us. Just take a look at any headline in the news today. Many are energy-driven. Each time a middle eastern country has a crisis our stock market shudders at the possibility that oil production may drop off by two or three percent. Every time a storm rises in the Gulf of Mexico, or a bill in Congress on deep water drilling comes up, the effects on our commerce or pollution are put into play.
Would we be so involved in two wars in Libya and Afghanistan if not for the protection and acquisition of oil to operate our cars and factories, thus draining our fortune and jeopardizing the lives of our most precious resource…that of our youth? Currently, we are all on the edges of our seats wondering if the tsunami-damaged nuclear reactors in Japan are going to do great damage to so many different systems that affect our health and commerce. The consumption of energy is the reason for this situation.

Superior Lamp, Inc. urges us to ask, what can we, the consumer, do daily to help at least reduce our consumption of all kinds of energy? The answer is hardly simple, but it starts with a commitment to use less energy. That is the only thing that we can control. Sure, we can write letters to our representatives, or take a proactive approach with our children by teaching them the importance of using less energy. What we can also do is be aware of the products that we purchase, the thermostats that we control, and the lights that we leave burning, all of which can have a dramatic collective effect on our total consumption.

Superior Lamp, Inc. has always been a leader in the commitment to offering energy-efficient lighting products. Superior Lamp, Inc. customers have reduced their energy consumption by using its products. Superior Lamp, Inc. asks, isn’t it time for you to make a stronger commitment to energy preservation?

Superior Lamp, Inc. was established in 1977 and strives to lead the way in “green” lighting products by making all of its products Enviro-Safe®. Superior Lamp’s emphasis on quality has made them the #1 supplier of HEAVY DUTY™ industrial lighting in the USA. All Superior Lamp products are designed to be environmentally friendly, last a long time, and save money on electric bills and cut down maintenance costs. All products feature advanced technologies, energy efficiency, and environmentally friendly components.

Tom Mosher
Superior Lamp

For more information about Superior Lamp, Inc., please feel free to visit their website at: http://www.superiorlampinc.com/ or follow them on Facebook at
http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220 or on Twitter at http://twitter.com/superiorlamp. Superior Lamp, Inc. also invites you to visit their blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, Inc. and its products and efforts to keep the environment Green.

Superior Lamp President Ken Hennig "The Competition"

2011-04-06T10:24:00.000-07:00

Every day you go out to sell you run into "the competition." They're out there.. everywhere light bulbs are used. They're selling products without warranties or warranties that often far exceed the quality of the products they sell! They're selling products frequently cheaper in price and almost always cheaper in quality! They're providing service that doesn't match that which you or our office staff routinely provide. Their products are most often shipped in boxes that match the quality of the products contained.

Every day you go out thinking of the other lighting companies as being "the competition". Stop for a moment and think of what it must be like for them to go out each day and compete against you!

Every day here's what they face"

Superior Lamp's Heavy Duty Products
* Last longer
* Have Longer Warranties
* Brighter
* Better Light
* Use less energy

Superior Lamp's products are packed to arrive in perfect condition!

Superior Lamp salespeople are better trained to take care of their accounts!

Superior Lamp's phone repeat system insures accounts stay with Superior Lamp!

Superior Lamp salespeople earn more because they:

* Service their account better
* Sell better product
* Sell premium quality

Every day that those "other" lighting salespeople go into the field, they face their competition.. and it is us! WE ARE THE COMPETITION! We are the ones who strike fear in the hears of those light bulb peddlers. We are the ones who are working harder, smarter, providing better products and reaping the benefits! We are the ones who are taking over the lighting market in the areas we are in!

We are Superior Lamp..the most formidable of competitors!

Ken Hennig
President Superior Lamp
www.superiorlamp.com

Superior Lamp President Ken Hennig "Burnout Replacement Lamp Business"

2011-04-05T14:12:00.001-07:00

Tuesday, April 5, 2011
We are in the "burnout" replacement lamp business. Every time a lamp burns out in the United States we have an opportunity to upgrade them to a brighter, whiter, longer life, more efficient and more environmentally friendly lamp. We concentrate on the replacement lamp business because it is constant and not dependent upon the economic swings and the constructions booms and busts that go with them. The replacement lamp business is constant, year in and year out.

The new construction business is dominated by the "bidding process" which insure that the cheapest, low quality products will always be installed. On top of that, new construction is cyclical as we are using now with the downturn in construction. Those short life distributors, who make their living bidding new construction, are having a difficult time generating sales these days. Meanwhile, the products they installed in previous years are burning out right on schedule, at a constant pace, thus creating our vast and steady replacement market.

There are billions of lamps in the United States and everyday there are millions that burn out needing replacement...with better quality lamps. I view these as "our" sockets that need to be filled with "our" light bulbs. Even if our Superior Heavy Duty Lamps never burned out we would still have an endless opportunity to replace "burnouts" as they are installing millions of new "short life" coolwhites at every construction site across America. This truly is an unlimited opportunity which can only be constrained by limits we set on ourselves.

There is no other business quite like the "burnout" replacement business. The bidding process insure that low quality lamps Will always be installed in new construction. Designers love earth tone colors so warm tone "scotopically deficient" lamps will always be installed. Our business, our future is secure for these reasons. All we need to do is to make sure we take full advantage of this opportunity. Those burned out lamp sockets in your area are ours and you need to fill them with Superior Heavy Duty Lamps...and your checking account with commissions.

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "The Power Of Focus"

2011-04-04T07:00:00.000-07:00

Step outside on a sunny day and you can instantly feel the warmth of the sun on your face. Now take a 3 inch band of that sunlight and pass it through a magnifying glass that focuses3s it to a pin-point beam and all of a sudden that sunlight can start a fire!

Our sales energy is just like sunlight. Dilute it, spread it thin and it loses nearly all of its power. But... focus it and it becomes awesomely powerful!

Dilution of focus is probably the most common of sales maladies. The thinking goes like this:

" I'm good at selling lighting so I'd also be good at selling (NIC, fixtures, other products, etc.) Therefore, if I sell both I will double my income."

OR

"I'm good at selling small and medium size businesses at TOP OF THE LINE so I'd also be good at selling large businesses, large discounted orders."

It seems so simple. Add another product or add another area of the market and watch the cash roll in. But it doesn't. Actually, the reverse happens...income decreases. Why? DILUTION OF FOCUS!

When we broadend the spread, our sales energy dramatically decreases its power... quickly AND dramatically! Instead focus your sales energy like a laser beam. Focus your energy on selling our TOP OF THE LINE product at full price!

Over the years I've met top salespeople in many industries ranging from insurance to real estate to computers. All of them were narrowly focused on a niche in the field. They wee not only experts on their rather narrow product focus, but their sales tools were extraordinarily fined honed after hundreds of presentations in their narrow product area. They had gatherer ed all of their sales energy and, like a magnifying glass, focused it narrowly. As a result they became the best in their field! Meanwhile, their competitors tried to be all things to all people and ended up DILUTING THEIR FOCUS until they were merely lukewarm sales performers.

To achieve the success of a Top Producer year in and year out, you must pattern yourself after other top producers. And the pattern they offer is that of a tightly focused laser beam of Sales Energy. Here is the classic example of LESS IS MORE. Less dilution yields more income! Focus your sales energy and your increase in income will not be 10% or 20%. It will be 50%-100% Focus... it's simple, everyone can it, and it pays better than any alternative.

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "Canary In The Mine"

2011-03-31T07:40:00.000-07:00

Years ago before technology, people had to improvise. In deep mines, there was always the hazard of dying from odorless poison gas in the air. After losing a few miners, someone came up with the idea of using a canary in a cage to detect the presence of poisonous gas. If when you showed up for work and found a dead canary it was a good indication that the fresh air supply needed to be fixed or you better leave.

A 6-pack of fluorescent on your order blank could be a canary for a lighting salesperson. It could indicate a couple of selling problems. First, it may indicate you are selling too small accounts. If a customer only uses 6 lamps then is it really worth your time? It's impossible to build a large file box of repeatable accounts that only can buy 6 lamps every 5 years. Second, it may indicate you close needs a tune up. You may be starting too low in your negotiating. Starting at 48 rather than 24 gives you much great opportunity to close at a higher number. You may be cutting too much in your close. If you start at 24, cut to 12 then to 6 you're done. How much better to start at 48 and cut by 6 on each close?

Another problem this 6 pack "canary" may be indicating is "order size-itus" also known as large orders some sales people (actually most) sell 6 packs because they are comfortable with it. I'ts easy, and one doesn't have to develop a strong close.

The benefits to solving this problem can have a major impact. Here are some of the potential benefits of eliminating 6 pack orders.

- Double commissions or ore on your orders. Not only will you move from 6 to 12 to 18 pack fluorescents, you'll also increase the quantity of other lamps yourself.
- You'll build an account base filled with large repeatable accounts.
-When you repeat a customer, they'll be "trained" to buy larger orders. (why train them to buy 6 packs?)

Check your orders for dead canary's (6 packs) and if you find one ask yourself why? was it necessary... or did you leave money on the table? Why not sell 12, 24, 30, or 36 packs? You've already done 99% of the work in selling the customer. Why not strengthen your close a bit and boost your income alot!

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "Recession= Opportunity"

2011-03-25T06:58:00.000-07:00

Superior Lamp's biggest growth years have always coincided with "recessionary" economic times. So... while the evening news talks doom and gloom we have reason to be optimistic.
Regardless of economic conditions people still need to turn their lights on every morning. And, because MUST use their lighting, the only way they can cut costs is to go to more efficient, longer lasting lighting.
During recessions businesses trim back on labor leaving fewer people to change light bulbs. During recessions, paying the power bill becomes more difficult causing customers to be more interested in energy saving fluorescents and more. During recessions prospects are willing to take time to sit down and listen to ways to save money.
The only way we can experience a recession in the lighting business is to buy into it. For lighting salespeople recessions are optional activities, you only need to participate if you want to!
At Superior Lamp we have the perfect product line to cut customer's operating expenses, especially their labor demands. We can do all this AND provide them with more seeable light thus improving worker conditions. We truly are in a depression/ recession proof business. At Superior Lamp recessions result in increased opportunity for sales.
So.. ignore the news because it doesn't apply to us. We're too busy selling Heavy Duty lighting as a result.. and making more money!

Ken Hennig
President Superior Lamp

Superior Lamp President Ken Hennig "The Power Of Superior Lamp Sales Presentation"

2011-03-24T07:07:00.000-07:00

One of our young salespeople recently worked with one of our top sales people in the field. The young salesperson expressed surprise that one of our top sales people actually used the Superior Lamp sales presentation! He thought that in order to be a Top Producer one must use some "special" presentation that is different than that used by new salespeople.

There are actually 3 ways most salespeople approach selling lighting.

1.Those who use Superior's presentation.

2.Those who have created their own (part Superior, part from other reps, part from a customer's past objection, part from an old job, part because they think it sounds good.)

3.Those who wing it. They never give the same presentation twice, they improvise.

There are certainly a lot of ways to sell light bulbs. However, if you want a presentation that will generate $100,000+ earnings it will have to meet the following criteria:

1. It must be SIMPLE. If it's complex it becomes too difficult to remember in front of customers.

2. It must be PROVEN. If it's not used by Top Salespeople... there's probably a reason. It takes years to develop a new powerful presentation.

3. It must provide a TRACK TO RUN ON. Customers frequently get you off track. They shift your focus. They confuse you. With a TRACK you know right where to get back on your presentation.

4. It insures you MAKE YOUR POINTS. Even if you have to answer your customer's questions or add some small talk a good presentation insures that your points are made.

5. It LEADS YOU TO THE CLOSE. A good presentation always points you towards the close and sets your customer up to be closed.

6. It SETS THE CUSTOMER UP FOR REPEAT BUSINESS The demo, the incandescent and fluorescent presentation and the flashlight set the customer up for a future phone repeat sale.

Superior Lamp has the most powerful and the most profitable selling system in the lighting industry. No one has a better documented presentation. No one has made it as easy to learn. No one has the network of trainers and managers who can help you learn and use this system.

The Superior Lamp sales system, when used diligently, will generate hundreds of new accounts and will all but guarantee $100,000+ incomes. All anyone needs to do is learn it and use it! Don't waste your time trying to reinvent the wheel. Don't try to improve on a presentation that was developed by and used by the best. Instead, commit to using the Superior Lamp presentation with as many prospects as possible each and every day.

If a $100,000+ income seems out of reach, I challenge you to learn the Superior Lamp sales system. If a $100,000+ income still seems out of reach, I challenge you to use it diligently, day in and day out. Learn it and use it and you'll join me in singing the praises of this fantastic money making sales system.

Ken Hennig
President Superior Lamp

Superior Lamp, Inc.: "There's More to March Than Just the Madness"

2011-03-23T08:16:00.000-07:00

March 23, 2011 - MOUNT LAUREL NJ -- Spring is in the air. It's March, which means that all eyes are on college basketball. It's an American tradition to be glued to the television to root for a favorite team and pay close attention to your bracket. However, Superior Lamp, Inc. believes that there is more to March than the NCAA tournament. The weather is getting nicer. While it may be tempting to stay in and watch basketball, it's time for people to get outside and enjoy the weather and maybe even play some basketball themselves.

The college basketball tournament is impressive, and every year it seems to become more and more of a spectacle. If Americans spent even half as much time as they do watching the tournament or put half as much effort as these talented college basketball players put into their craft working towards improving and protecting our environment our country wouldn't be approaching an environmental crisis.

Our natural resources are bound to run out eventually. That is why it is so extremely important for American citizens to do their part. Superior Lamp, Inc. recognizes this need to take care of our country and has been designing their products to be environmentally friendly since the company was established in 1977. Spring is a great time for any individual or company to reassess their energy needs and make steps towards becoming more energy efficient. If everybody just made a small change or two, the results would be astonishing. As the grass and the trees become green again this spring, Superior Lamp, Inc. believes that its time for Americans to get "green" as well.

Superior Lamp was established in 1977 and is the number one supplier of HEAVY DUTY™ industrial lighting in the USA thanks to their HEAVY DUTY™ components and Enviro-Safe® design. Superior Lamp, Inc.'s products are designed to be environmentally friendly and last a very long time to cut down on maintenance costs. All products feature advanced technologies, energy efficiency, environmentally friendly components, and are designed and manufactured for both commercial and industrial use. Superior Lamp Inc.'s corporate goal is to lead the way in "green" lighting products and the company strives to make all of its products Enviro-Safe®.
Superior Lamp, Inc. offers many high quality HEAVY DUTY™ lighting products to suit a variety of lighting needs including fluorescent lamps, compact fluorescent lamps, high intensity discharge lamps, tungsten halogen lamps, L.E.D. lamps, incandescent lamps, and electronic ballasts. Superior Lamp, Inc. offers replacement bulbs that are rated to last 18 times longer than the standard household bulb. The product line includes bulbs that are hard to find and Superior Lamp, Inc. is dedicated to serving its customers with their guaranteed and energy saving products.

For more information about Superior Lamp, Inc., please feel free to visitor their website at: http://www.superiorlampinc.com/ or follow them on Twitter at http://twitter.com/superiorlamp. For information on careers at Superior Lamp, Inc. and to download the training booklet please visit: http://www.superiorlamptraining.com/.

Superior Lamp President Ken Hennig "Peddlers Vs. Salespeople"

2011-03-23T06:59:00.000-07:00

How can you tell the difference between a light bulb peddler (ie. Competitor) and a professional Superior Lamp salesperson (Pro)?
- A Pro never installs product. It's an "expensive" time killer as it wasters "sales and service time"
- A Pro sells at the Top. He/she know who they are... and what they're worth... and the never compromise what they're worth!!
- A Pro sells ONLY THE BEST. He/she views their product quality as synonymous with their personal quality. They want only the best products to represent them.
- A Pro directs their sales energy towards selling their top product (Freshwite). Consequently they become extraordinarily good at selling this product...and make an extraordinary amount of money on this product!
- A Pro uses the rest of the product line get all of the customers additional business which prevents the customer from forming a relationship with a competitor.
- A Pro reluctantly sell NIC product (also known as special order items.) He/she explains that we can get these products as and accommodation but they won't ship immediately as WE DON"T STOCK COMPETITORS SHORT LIFE PRODUCTS. A Prod is careful so he/she is judged only on Superior Lamp quality products and services, not on an NIC.
- A Pro CREATES sales with salesmanship. A peddler searches for sales...begs, discounts, drops quality and installs to make a dollar.

These are the ways of Professional Lighting sales person. The ways of a peddler look easier and are sometimes tempting, but always lead to lower income. At Superior Lamp, all of our sales methods are designed to create highly paid PROFESSIONALS. And it's because Superior Lamp sales people are professionals that our people are the highest earners in the lighting industry.

Be proud of the fact that you're a Superior Lamp salesperson. Show it in the way you work, show it in the way you dress and it will show up in your bank account every Friday. Congratulations on being a Superior Lamp PRO!

Ken Hennig
President
Superior Lamp

What Makes Superior Lamp, Superior To Other Lighting Products?

2011-03-22T11:39:00.001-07:00

Superior Lamp’s products have to pass certain criteria in order to be called ENVIRO-SAFE®. It must save energy, save natural resources, or have low mercury (TCLP or RoHS compliant). By changing one incandescent bulb to a compact fluorescent (CFL) bulb, it will save up to 83% on electricity. That energy savings in turn reduces CO2 emissions from coal fired electric power plants.

Our product line even includes those hard to get bulbs. As a National Company we are dedicated to serving the customer with our guaranteed and Energy Saving products. Superior Lamp is the fastest growing company in the field of heavy-duty industrial, commercial and municipal lighting. Our products feature advanced design, energy efficiency and environmental benefits. We are currently the #1 supplier in the industry and are growing rapidly. We sell direct to the end user, any business out there that uses lights are potential customers. So everyone is a potential customer.

President
Ken Hennig

Superior Lamp, Inc.: A Discussion on the Cost of Freedom

2011-03-01T11:11:00.000-08:00

MOUNT LAUREL NJ -- America certainly has its fair share of problems. The economy has been slow to improve and many people are still finding it difficult to find a job. A lot of our brothers and sisters are having a hard time preparing for what is up ahead. The housing market is going to take time to recover. Our military is coping with wars and conflicts around the world and our troops are being expended at a horrific rate. We have our hands and minds full at this juncture.

Superior Lamp, Inc. understands the hardships that Americans are facing and have taken steps necessary to ensure that their products are designed to cut down on maintenance costs. Superior Lamp, Inc. products last a long time and save consumers money on electric bills. Every little bit helps in today's economy.

Though we are struggling, we have what many others don't: freedom. We have to remember how we started this nation and be ever aware of the sacrifices that our original leaders and citizens endured to make this possible. Freedom is not cheap. There is a financial cost to maintaining democracy and the individual hardships endured over and over again to make our nation great are not forgotten.

Superior Lamp, Inc. believes that we have a responsibility to take care of our country and preserve its environment. For that reason, Superior Lamp, Inc. designs their products to be environmentally friendly. Since the company was established in 1977, they have strived to make all of their products Enviro-Safe®.

We have had to start over many times and rebuild our country. The demands that are required by our citizens have always been huge. Do we have the will to do what it takes to reach down inside ourselves again and make the sacrifices needed to rise again to the world leader that we once were?

We will not be able to remain a true world leader if our skills are outdated. The commitment to learning has always propelled us to a higher level. Our workforce is demanding new skills and brighter minds. Do we all have the desire to make the sacrifices necessary to meet the upcoming challenges? That is the question that we need to ask ourselves. Unless we dedicate ourselves to renewing our efforts and upgrading our skills we will not be able to coexist with the rest of the ever changing world.

Are you ready to meet the future? Superior Lamp, Inc. asks fellow Americans, are your current skills sufficient to allow you to succeed in today's ever changing world?

Superior invites you to visit their Blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, Inc. and its products and efforts to keep the environment Green.

For more information about Superior Lamp, please feel free to visitor their website at: http://www.superiorlampinc.com/ or follow them on Facebook at
http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220

Superior Lamp Inc. Discusses the Spirit to Survive in Hard Economic Times

2011-01-17T07:16:00.000-08:00

Superior Lamp Inc. Discusses the Spirit to Survive in Hard Economic Times

Despite the adversity America has faced in the past and is facing in the present, with the wisdom of America's forefathers, we have always overcome.

MOUNT LAUREL, NJ, January 13, 2011 /24-7PressRelease/ -- America has constantly had obstacles to get over, around or through. It is amazing how the sum of its parts rises to overcome each challenge placed at its doorstep. Undoubtedly, George Washington had many a night where he thought that this new endeavor he and his contemporaries had embarked upon was just not going to work. More than likely, both of the Roosevelts had similar thoughts that kept them awake at night.

Fast forward to today, living in the greatest democracy on the planet, the people of the United States are facing many concerns that in order to overcome require the aggregate of citizens abilities and the spirit that the forefathers possessed to not only survive but to build on our great foundation and move forward. The ever changing world demands it.

Superior Lamp Inc., believes in rising to the challenge, evolving with the times as the world around has its ups and downs, embracing the ride. Over the past several years Superior Lamp has proven that going green and being energy wise, has become a focus for their company. Coming to realize that consumers are penny-wise and eco-friendly in this economy has been the push Superior needed to launch a number of eco-friendly products, fostering their growth.

While there are signs that the country is starting to rise out of the recession, many have yet to feel the relief. Many Americans want to get back on board the "American Dream", yet it is hard to start over and take new direction but starting over has always been hard and the pain in change is always difficult.

Superior Lamp has always held the belief that "when the going gets tough, the tough get going", and encourages Americans to keep on fighting, keep on pushing to stay afloat. Lend a hand to the people around you that are still deep in the struggle to recover and even an encouraging word can make a difference. Thinking back in history a positive attitude during troubling times can make all the difference in the world.

People are watching and waiting for America to reclaim its proud and earned status as the guiding light to success. Superior Lamp has always prided themselves in work ethic and believes that if America reaches higher and works harder, success will follow.

Superior invites you to visit their blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, its products and efforts to keep the environment Green.

For more information about Superior Lamp, please feel free to visitor their website at the following link: http://www.superiorlampinc.com/ or follow them on Facebook at
http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220.

New Superior Lamp Enviro-Safe Website!

2010-12-30T13:11:00.000-08:00

Superior Lamp Enviro-Safe Site

Superior Lamp Products Help Protect the Environment

2010-12-06T06:53:00.000-08:00

Superior Lamp Products Help Protect the EnvironmentFor over 33 years, Superior Lamp Inc has remained vigilant in keeping with their corporate goal of focusing on producing environmentally safe, “green” lighting products.
With products that focus on providing customers the benefit of energy savings, and help with the conservation of precious natural resources such as their Enviro Safe LED Xtrabrites, Superior Lamp Inc. is certainly doing their part.
Americans know that fossil fuel burning isn’t a benefit to the environment; neither is offshore drilling or dumping plastic bags of trash, that’s a no brainer. How to bridge the gap between knowing what is right and wrong and taking steps to make things better is the big question.
There is some truth to the fact that “greenwashing” is taking place in our market place today. Wherever an opportunity to game a system raises its ugly head, there will be people trying to take unsavory advantage of the situation. Consumers should always beware and do more than a summary glance at the choices they make to protect our environment and the health of their companies and families.
That is why, Superior Lamp announces it’s, “Real Green Advantage Program” this endeavor will dedicate its weight to informing commercial, industrial and institution concerns of all the possible viable options and raising red flags with less savory concepts.
This program will be a forum via http://superiorlamp.blogspot.com as well as consist of ongoing updates as to what can be done to safeguard the environment. Superior Lamp Inc., will be addressing the “greenwashing” effect. With every new technology Americans have to remain aware of the pluses and minuses that come hand in hand with the possible benefits that can be derived. Superior Lamp invites you to visit their Blog at http://superiorlamp.blogspot.com for more detailed information on Superior Lamp, its products and efforts to keep the environment green.
For more information about Superior Lamp, please call 800-257-8353 or visit the company website at the following helpful link: http://www.superiorlampinc.com/ .

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Media Contact:
Tom Mosher
Superior Lamp Inc.
200 Century Pkwy Ste B
Mount laurel, NJ 08054

To all at Superior Lamp IF YOU CAN’T SAY ANYTHING GOOD

2010-11-15T07:11:00.000-08:00

To all at Superior Lamp
IF YOU CAN’T SAY ANYTHING GOOD
ABOUT SOMEBODY…

Superior Lamp announces its campaign to help eliminate “Cyber Bullying”. The statistics are growing: “Half of public school principals (49%) report that bullying, name calling, or harassment is a serious problem. There was a time when most people figured that a certain amount of hassling was just a part of the maturation process. Today the whole bullying phenomena has gotten way out of hand.

With the computer and the instant ability to make comments, based in fact or fabricated, that are spread for any and all to see the chaos and damage that can be done, is devastating to anybody that is targeted. This effect is not just something that is solely being demonstrated by unmonitored youth but has become prevalent throughout our society.

Oftentimes our youth is blamed for creating new and devious ways to wreak havoc on their peers. Well, in this case the blame may lie in another area of our culture. While the internet has been a value in some areas, the unbridled and unrestrained venue that the internet provides, has created again a new term that has raced to the top of our vocabulary, “Cyber Bullying”.

The biggest part of this equation is that this was not something created by our children, rather it is what the adults of our community that have not only allowed this to prosper but have encouraged it on a daily basis.

Take a look at the current negative ads that we allow. All political parties employ this tactic to belittle their opponent. Oftentimes, there is little or no corroborated facts involved. The simple fact that we, as members of our society, let this continue is fodder for our children to lash out at people with which they come in contact. Until America makes a commitment to identify and eliminate all forms of bullying, cyber or otherwise, how can we expect our children to get the message.

Superior Lamp is going to list on its blogs --------------------continuing updated information on where you can see, and have access to sites that address this serious area of concern to all Americans. Superior believes it is time to put a stop to all bullying on the web as well as the school yard.

If you see comments that are unsubstantiated in nature and you do not correct or at least disregard this information, you are not only victim of bullying, but also a contributor to its dissemination. We all have to become aware that just because somebody or some site states something does not make it true. This nation has always had to deal with similar issues and by doing so has moved forward and remained the great nation that we are.

Tom Mosher
Executive Staff

Superior Lamp Confronts Thomas Edison In The 21st Century

2010-10-14T11:26:00.000-07:00

Jersey City, NJ (1888PressRelease) October 05, 2010 - Thomas A. Edison and Alexander G. Bell were two great American inventors, and if they came back today they may not even recognize their original inventions. While their initial models were destined to change the world, the renovations to their culture changing marvels today, just a short time ago, was the stuff of science fiction.

The original light bulb, while continuing to be used as a symbol for a new idea, has now been outlawed in some countries as an inefficient remnant of days gone by. The telephone and its progress over the decades have also taken on so many changes, that Mr. Bell would marvel at its progression. Think about it. Where is the closest phone booth? The last time you to spoke to an operator was when? People don't even look at the wall anymore when the phone rings.

Superior Lamp (http://www.superiorlampinc.com/)is leading the way by offering "Green" technologies which allow companies to solve lighting problems while adhering to, or exceeding lighting standards. American industry is in a battle with the rest of the world to remain a competitive force and one of the areas that will be the easiest to change is our lighting standards. Superior Lamp states that, "By just replacing your old-designed lighting with new and more efficient state of the art products, you could save your company on time, energy and effort."

If you are currently looking around your facility and seeing remnants of an era gone by, not only can you save your company precious dollars, but you can help in the "Greening Process" of our country and help us remain a world leader. "It's the right thing to do," states Tom Mosher, a member of the executive staff at Superior Lamp. He continues with, "Airlines invest in new planes just to receive better mileage and new buildings are being designed to replace old ones that just are not capable of being upgraded to green requirements."

Superior Lamp announces that many of their hi-tech products don't even require replacing fixtures; all you have to do is unscrew the old and put in the new. All of the world will benefit from the actions taken by companies going green. Superior Lamp states they are ready to help you move forward with your company's efforts.

For more information about Superior Lamp, call 800-257-8353 or please visit their website at the following link: http://www.superiorlampinc.com/.
The Superior Lamp company blog can also be found at the following link: http://superiorlamp.blogspot.com/.

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Superior Lamp- WHAT ARE YOU DOING FOR THE REST OF YOUR LIFE?

2010-09-20T12:42:00.000-07:00

WHAT ARE YOU DOING FOR THE REST OF YOUR LIFE?

“I don’t even know what I will be doing next weekend, much less, for the rest of my life!” was my child’s answer to my question. Kids are so ‘to the point’. When you start to think about it, they have such an unencumbered outlook on daily situations and events that all of us adults bring to each encounter, more or less, as baggage. Our views are weighted by our own past experiences and memorable events in history, that we often pre-judge situations and make blanket decisions based on our life-tutored experiences.

There is a lot to say about learning from the past, but it should not be our only point of reference. If that were the case, then the woman who invented the wheel should have just kept pushing the big boulder through the hot sand and left well enough alone. “Wilbur, don’t go to the beach with that damned stupid winged contraption! I need you to stay here and fix these bicycles!” You go, Wilbur…you ‘da’ man.

The fresh ideas and enthusiasm that are often expressed by youth should not be discounted and likewise, when someone tells you, the salesman, “no,” if you give up convincing them that your idea is worthy, then you do not believe in what you are doing and you are destined for failure. The confidence and tenacity or enthusiasm you profess because you know that your products will best serve your accounts, is the reason why you will endure and become successful. The test that your account is giving you is to see if you really do believe in what you are offering.

The “No” or the “Stop” is something that every successful person has had thrown in their face. The “winners”, or the successful, have all had to overcome negative experiences and those experiences are what allow some to become leaders while others keep pushing the stone through the sand.

After having this same meaningful discussion with my son, I know that I succeeded because he told me he now knew what he was going to do this weekend; he was going to the beach. (Like all parents, I am unable to get my well thought out points across all the time.)

In closing, I would like to say that if you know what you are doing for the rest of your life and that it is sales, then be a winner and don’t take “no” for an answer when all your accounts really want is for you to be persistent and close with confidence and conviction .

Good Selling

Tom Mosher
Executive staff

Superior Lamp’s open letter to America: GREENER YET

2010-09-13T15:11:00.000-07:00

Superior Lamp’s open letter to America:

GREENER YET

How green is green enough? I am assuming that you have made some attempt by now to “Go Green”. Maybe you no longer use plastic bags at the grocer; good move. Maybe you purchased a more fuel-efficient vehicle; also not a bad idea. You know the funny part about all this is that we are being encouraged to use things that are good for the environment and the additional benefit is that they all save us money. Saving money is a good thing, right?

Think about it; the greener we get, we are not only helping to save the planet but it also helps us save money at the same time. The only thing that plastic bags do is help us preserve the garbage we end up putting in them for hundreds of years. My garbage is just not that important to me.

The only thing that we have to change is our habits. I would have to find a place to keep my reusable canvas shopping bags. I would have to think about turning off the energy-saving lamp when I came out of a room. I would have to remember to combine shopping trips in order to save fuel. What do all these things have in common? We have to think about them. It always takes more thought to save than to spend, but that is how saving works, right?

If one positive thing comes out of the Gulf Spill, it is to give Americans another nudge as to why we have to be energy conscious. Digging holes in the ground to use toxic compounds to make our life better short-term is not a good idea. There is a cost to everything we do and a responsibility that comes along with every action we take. If we do not stop and take a serious look at the bad habits we have developed in the past 150 years, we are eventually going to need to speed up our space program…so we can find another planet with a like atmosphere and similar climate to screw up next. Oh, and by the way, Scottie is not ready to beam you up yet.

I am sure that each one of us can invest 5 minutes to take the next action we need to in order to get greener; think about it.

Listed below are some links that can help you get involved with ideas of more “Greening”:

http://planetgreen.discovery.com/go-green/back-basics/

http://www.howtogogreen.com/

http://www.thegreenguide.com/

Tom Mosher
Executive Staff

Superior Lamp Sales Tips- "The Last Straw"

2010-08-24T14:01:00.000-07:00

THE LAST STRAW

Situations that arise sometimes invoke idioms or old sayings that bring that idiom into clear focus. “The Last Straw” is an old Mid-Eastern phrase that was derived from overloading a camel with that one ‘last straw’ that broke the beast’s back.

Each of us carries the burdens of everyday life with us on a regular basis; the house payment, the car, the back to school, Johnny’s braces, and oh yeah… my sons’ texting bills. Whew! Will it ever stop? The answer is probably not. So how do we juggle all these concerns and still focus on the task at hand, selling?

Well the good news is that you are not alone. All of us that enter our chosen profession encounter the same burdens as the camel. While continuing to balance our heavy loads, the desert that we, as sales people, have to cross each day is a different than other professions’. To be effective in our daily production, we have to project a persona that exhibits confidence and a positive attitude. To get to the next ‘oasis’ or sale we have to have the ability to reach down inside and motivate ourselves to remain positive.

I want to share a couple of secrets with you that have helped me walk the hot sands and remain positive. I have an old, stained and dog eared 3 x 5 card in my car, affixed to my sun visor that simply reads, “Fake it till you make it”. One of my morning rituals includes looking up at that card and reading it. Sounds simple, right? If I concentrate on all my troubles, the accounts that I call on will see that frustration and dismiss me. Believe me, they are carrying their own burdens and are not interested in experiencing mine. So I simply force or ‘fake’ a smile and low and behold the smile is contagious. I am not capable of brain surgery, but a 3 x 5 card is a tool I can handle.

The next tool I utilize has helped many sales professionals out when they were feeling the heat of the desert starting to get to them. This excellent tool is motivational books. Now if you are like most people, the thought of sitting down and completely reading a book, cover to cover, is as foreign as putting catsup on ice cream. Well the good news here is that opening just one of the many covers, and reading just a couple of pages, will help. I find that getting started down this road is best in small bites. The reason that these authors sell thousands of books each year is that they help the readers to clear their minds and receive positive clues on how to get up mentally and approach situations with a positive attitude. To discover one of these fantastic tools, just Google “motivational writers” and you’re off. Many of these books are available at your local library. (That’s the building down by the post office…just kidding.) Want different results? Try something different. These two tools have helped many camels dance across the hot sands.

Good selling

Tom Mosher
Executive Staff

SUPERIOR LAMP SALES TIP: "DO YOU BELIEVE?"

2010-08-19T08:30:00.000-07:00

DO YOU BELIEVE?

Everyday we are bombarded with information from more and more available sources. The information age is turning into the “overload age”. If you and I are experiencing this glut of supposed facts, then you can be pretty sure your customers are receiving the same overabundance of information on a daily basis. In the end, what it comes down to is that we are all looking for the right answers but there are so many choices. The ‘he said’ or ‘she said’ can present a mind numbing situation that makes the decision making process very complicated. This is where the conviction or belief that we show in our own products and services can make the difference in closing a sale.

In my last communication, I mentioned that we would be reviewing the tools you have available in your toolbox. There is a strong tool in the box that helps the buyer make his decision: The Order Blank Close. This technique has been around the sales profession for many decades, and there is good reason that this tool has survived over the years …. IT WORKS!!!

Most accounts you call on are making decisions based, not only on the information they receive via the demonstration or your presentation, but also the conviction you demonstrate when closing. They are looking for the salesperson that believes in their product and who will be around in the future to service their account. One of the strongest statements you can make is to assume the sale. When you put your head down and start to write, it shows you are expecting a ‘yes’, and it is just a natural continuation of the sale. Yes, conviction turns lookers into buyers.

Will you get objections after you begin to write on the order pad? You should expect them and be ready to follow up with the appropriate rebuttal, then return to the order pad and write up the order. If you hesitate to write on the pad, it shows the buyer that you don’t believe and conversely, why should they? The Order Blank Close and the conviction with which you proceed will instill confidence in the buyer that they are making the right decision.

…..DO YOU BELIEVE…..!!!!

Tom Mosher
Executive Staff

Superior Lamp Raises Third and Fourth Quarter Sales Goals

2010-07-14T12:30:00.001-07:00

Superior Lamp Raises Third and Fourth Quarter Sales Goals

As America begins to climb out of the depths of the recent recession there is an ever growing need for energy efficient lighting products, as Superior Lamp markets.

One of the first positive effects after the downfall is that, quite possibly for the first time, America is becoming “energy wise”. Superior Lamp feels that because of the combination of the Gulf Oil Disaster and tighter budgets due to the recession that, for the first time, Energy conservation and the ‘greening’ process of our nation is truly underway. This is being authenticated by the increase in sales of Superior’s quality “eco-friendly” and energy saving products, according to Superior Lamp.

Going green and being energy wise, has become something more of the norm in everyday life. Doing your part for the environment is just as important in your place of business as it is in your home. Going green is not just a fad anymore. It is important to you and your community, as well as being friendly to the planet. Once considered fashionable, it is now much more budget-wise to upgrade your home and business in many aspects including lighting and taking an additional step to being green.

Coming to this realization has been the reason that Superior Lamp has launched a number of eco-friendly products including its industrial grade Freshwite fluorescents, hi-tech LED’s and their new heavy duty Xtrabrite LED’s. The launch of these new products is in response to Superior’s continued commitment to energy conservation and the greening process is in the forefront of consumer minds.
“We see good things happening across the nation this quarter and are looking to large increases in the coming quarters” stated Tom Mosher a member of the executive staff at Superior Lamp.

Superior Lamp invites you to visit their blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, its products and efforts to keep the environment green or become their fan on Facebook http://www.facebook.com/pages/Mount-Laurel-NJ/Superior-Lamp/34287181220

For more information about Superior Lamp, please call 800-257-8353 or visit the company website at the following link: http://www.superiorlampinc.com/ .

Media Contact
Tom Mosher
personnel@superiorlamp.com
800-257-8353

Superior Lamp Integrity Department

2010-07-08T12:47:00.000-07:00

INTEGRITY

Honesty, truthfulness, honor, and reliability: four words that come to mind when describing the values contained within this one word, integrity.

It is every successful company’s original goal to adhere to these hallowed words when they open their doors for the first time. Often times however, these goals get short changed in the day to day running of a company when that company is focused only on the short term bottom line. It is the shortsightedness of many businesses to cut corners or neglect the concerns of its clients when they are in need of service and/or have an actual problem. In the long run, that is the eventual downfall of a company’s customer service and eventually, in many cases, the company itself.

At Superior we have always been aware of the fact that our clients are not only in charge of our revenue stream but that they are our partners for success. If our products or our service fail to perform, we both lose. It was with this in mind that at the beginning of this year we created our Integrity Department.

The Integrity Department has become an important conduit in addressing our clients’ concerns and has addressed all inquires to date within 24 hours after the information has been received and solved any concerns within 72 business hours. It is because of this success that we are now going to expand and further promote this department by marketing this service through our sales representatives. We now will be promoting this service on the internet and with a web address available to all our accounts to address any concerns.

To date, the Integrity Department has addressed over twenty-five customer concerns and all have been handled to the accounts’ satisfaction. It is this type of immediate response that today’s marketplace demands and we are more than willing to meet this demand.

Superior Lamp Executive Staff
Executive Staff

SUPERIOR LAMP INTRODUCES ADVANCEMENTS IN LED TECHNOLOGY

2010-06-18T09:31:00.000-07:00

SUPERIOR LAMP INTRODUCES ADVANCEMENTS IN LED TECHNOLOGY

Superior Lamp is proud to announce another great leap forward in the “Greening” of America. With the expansion of their INDUSTRIAL GRADE LED PRODUCTS Superior is ready to supply all their current accounts with leading edge LED lamps. These lamps will drastically reduce recycling costs while having a tremendous positive effect on their accounts’ bottom lines.

With today’s news from the Gulf of Mexico oil spill, all Americans are again searching for ways to not only reduce the oil we import from foreign domains but reduce all fossil energy consumption. With the advent of Superior’s expanded Xtrabrite LED’S, Americans now have choices.

In comparison to outdated lamps being offered by their counterparts Superior’s LED lamps, with a life span of 15 years guaranteed, will reduce replacement costs to all that invest in this state of art technology. The old 100 watt light bulb was great for producing heat and the by-product of the heat was light. Superior’s leading edge advancements not only address energy savings, which is a national priority for all of us, but their Xtrabite technology produces a color correction that is just like removing the ceiling and working in natural sunlight.

The new industrial grade heavy duty LED lamps come in 3 watt varieties: 5W PAR 16, 8W PAR 20 and 14W Long Neck PAR 30. They run at 89% efficiency making them an energy saver and supporting Superior Lamp’s efforts to promote the Green movement with yet another green product to offer accounts. With the Green movement in the forefront, these LED bulbs are a great way to promote a better environment for all.

The LED Xtrabrites are packed with features such as precision optics which results in excellent beam control. They are mercury free lamps and do not emit UV rays. The lamps are non-heat projecting making them safe to the touch. Their aluminum cooling fins keep critical electronics cool; adding to their safety features.

The Xtrabrites can be used in almost any commercial and industrial areas; more specifically the 14W Long Neck PAR 30, which comes in LED Xtrabrite, is the perfect energy efficient lamp for recessed lighting canisters.

Superior Lamp invites you to visit their Blog at http://superiorlamp.blogspot.com for more information on Superior Lamp, its products and efforts to keep the environment Green.

For more information about Superior Lamp, please call 800-257-8353 or visit the company website at the following link: http://www.superiorlampinc.com
.

Executive Staff

Superior Lamp Lighting Products Country of Origin

2010-06-16T09:31:00.000-07:00

SUPERIOR LAMP PRODUCT TIP

COUNTRY OF ORIGIN

In today’s multi-national economy, some of our customers have wondered which countries supply Superior Lamp's product. In selecting manufacturers for our Premium Quality products, Superior Lamp follows these purchasing criteria:

1. Quality: Regardless of where something comes from, it must meet or exceed our high quality standards. This gives our customers excellent service and value for their lighting dollar. Quality also protects your repeat business, keeping YOU #1.

2. We buy American whenever domestic products are available in our quality specifications. We support the USA and back up this support with our purchasing dollars. Keeping America’s economy healthy helps S.L. and helps you and your family.

3. If some products are sourced from non-domestic manufacturers, it means that either:

A. This product isn’t made domestically, making it likely that other lighting companies need to import it as well.

or

B. Domestically made products do not meet our quality standards. These may include specialty lamps such as Tubulars, Indicators, and selected Decorative lamps.

Regardless of the country of origin for Superior Lamp's products (which is America for the majority of the items), our customers can rest assured that Premium Quality is the #1 priority

DOUBLE ARC HIGH PRESSURE SODIUM

2010-06-01T06:40:00.000-07:00

DOUBLE ARC HIGH PRESSURE SODIUM

Superior Lamp's Double Arc HPS lamps provide instant restart capability. Other High Intensity Discharge lamps (Mercury, Single-Arc HPS, or Metal Halide) won’t instantly restart if they are hot from operation. They must cool down, which can take several minutes, and can be merely a nuisance, or it could pose a serious safety hazard (especially for correctional facility lighting).

Superior Lamp's Double Arc HPS lamps have two identical arc tubes inside the lamp. Only one arc tube lights at a time, leaving the second backup tube cool and ready to provide instant light in case the power is momentarily interrupted.

Extra-Long Life Saves Your Customer Money
Two separate arc tubes means only one arc tube lights at a time. That means our Superior Lamp Double Arc HPS lamps last almost twice as long as our single arc HPS lamps by splitting the operation load over time. Superior's Double Arc HPS lamps are guaranteed for an amazing 100 months. That’s super long life, saving customers big on:
- Replacement lamp costs.
- Labor costs. These costs, including equipment rentals (lifts or bucket trucks), are typically more than the cost of the replacement lamps.

Selling the Double Arc HPS to your HPS customers will give them more security and more savings, and provide you more satisfied customers and more sales!

Superior Lamp Inc Sales Increase in First Quarter

2010-05-25T08:23:00.000-07:00

Superior Lamp Inc Sales Increase in First Quarter
In times of economic uncertainty, Superior Lamp Inc., has been able to report an increase in sales, thanks to the "Green" movement.

FOR IMMEDIATE RELEASE

PR Log (Press Release) – May 13, 2010 – In a time of uncertainty and instability, Superior Lamp announces its first quarter profits are up by 18%. Along with the major auto manufactures, Superior Lamp sees the economy starting to pick up momentum. As each sector of the economy emerges from the last recession there are positive signs starting to surface.

While there still are sectors lagging behind, many critical industry indicators show there is a pent-up demand for products that are required to get America moving again. Lighting has always been a staple when the doors of a company are open and Superior tells us their current up swing has come from all areas of the country. They state that while investment in some products have not picked up yet they see companies searching for quality products that not only meet a need but help them to “Go Green”.

Going Green is an increasing trend that is starting to phase into something more of the norm in everyday life. Recycling has even become a mandate in many states and towns. Superior Lamp has always been on the forefront of the Green movement with many of its products, and has even created a blog to engage those interested in improving our planet as well as those who are willing to learn more. It is a companywide belief that reaching out to the entire population and explaining the benefits of going Green is of great importance. Visit the blog at http://superiorlamp.blogspot.com

Superior Lamp states an increase in its eco-friendly, industrial grade Freshwite Fluorescents sales and its new hi-tech LED’s are leading the way forward. Tom Mosher, a member of the executive staff of Superior Lamp states, “The future for America is looking stronger everyday and now that companies are intent on “Going Green” Superior is positioned to be a leader in the industrial lighting field for many more years to come. Everyone at Superior now believes the light at the end of the tunnel is the sun, not a train heading our way.” Times are changing for the better and Superior Lamp, Inc as well as other companies has started to feel the benefits.

For more information about Superior Lamp, please call 800-257-8353 or visit the company website at the following link: http://www.superiorlampinc.com/

Superior Lamp Product Tip

2010-05-21T06:41:00.000-07:00

Energy-Saving HEAVY-DUTY™

Increasing nationwide electrical infrastructure costs. Increasing electrical demand. Carbon taxes on coal power. These are all topics that are or will be raising your customer’s energy costs. With the current focus on energy prices making national headlines, many people are thinking about items to cut back on energy usage. Most of Superior Lamp’s products can save electricity. This week we will focus on one of the lamps that S.L. has sold for many years…the HEAVY DUTY™ incandescent.

Some may ask “Why use HEAVY-DUTY™ instead of our energy-efficient Enviro-Twist™ spiral lamps?”…The answer: Because it’s fool-proof and it saves 12% in energy costs! It’s like getting a 12% drop in your electric rate for those sockets! And it carries a great 24 month warranty.

Unlike Enviro-Twist™ spirals, HEAVY-DUTY™ incandescent lamps can be used on dimmers, can be changed with pole-changers. They can also be used in extreme cold without any problems, they come on to full brightness instantly (no warm-up time), and are a rugged, rough service design. Yes, the Enviro-Twist™ saves the most energy, but they can’t be used in as many locations. The HEAVY-DUTY™ is fool-proof.

HEAVY-DUTY™ have been an anchor of the S.L. product line for over 20 years. Developed during the energy crisis of the 1970’s, the HEAVY-DUTY™ was designed as an energy-saving replacement of standard incandescents. It had another great feature; with its rough-service long-life design, it could carry a terrific warranty.

Re-lamping just 30 standard 100-watt lamps with
HEAVY-DUTY™ lamps could provide $315.30 annual savings! That means these lamps would pay for themselves in as quickly as 5 months! Plus, there would be additional savings from lowered air conditioning usage, and from the labor and lamp costs saved by lasting up to 24 times the life of a shortlife lamp.

Remember that your HEAVY-DUTY™ lamps are both great energy-saving lamps, and great extra-long life lamps.
Good Selling!

*Annual savings calculated using lamps operating 24Hr/day for 365 days/year at $.10 per Kwh.

Superior Lamp’s Environmentally Friendly Fluorescents

2010-05-03T08:20:00.000-07:00

Superior Lamp’s Environmentally Friendly Fluorescents

Increased awareness of recycling and the hazards of mercury have made environmentally friendly lamps an important part of Superior Lamp’s product line. We are a leader in the lighting industry for environmentally friendly products. Superior Lamp’s lamps are built with cutting edge technologies that make them friendly to the environment due to low mercury content and long life design.

Our lamps contain the lowest average levels of mercury in the industry, mainly due to our mercury release capsule. The industry range of mercury content per tube is 15-48mg for a 4’ bi-pin fluorescent. S.L.’s 4’ TCLP-compliant lamps containing less than 4.4mg, and we are working to lower our mercury levels even more. Our lamps are TCLP-compliant, meaning they pass the federal government’s test for toxic chemical leaching in landfills. In some states, that means they aren’t required to be recycled (check your local regulations).

S.L.’s longer-life designs result in fewer lamps manufactured, fewer lamps thrown away, and fewer lamps recycled. Since manufacturing, disposal, and recycling all use energy and/or pollute the environment, Superior Lamp’s long life lamps by themselves are environmentally friendly. Our HEAVY DUTY™ line contains features that increase lamp life including:

● Triple Wound Double Tungsten Cathode – gives more surface area to the cathode which allows more emissive material, increasing the number of lamp starts possible, and thus bulb life.

● Cathode Guard – reduces tube end blackening, improving lumen maintenance and thus usable life.

● Silicone Coating - external lamp coating eases starting, especially in humid conditions. Easier starting results in longer lamp life.

● Color Stable Phosphors – precise mixes of Color Stable Phosphors resist breaking down over time, reducing color shift and maintaining brightness, which increases usable life.

● Precise Fill Gas – makes starting the lamp easier, thus increasing the life.

● Brass End Pins – better conductivity for easier starting, increases lamp life.

● Alumina Internal Coating – in conjunction with the mercury release capsule, this coating is used in our TCLP compliant low mercury lamps, makes the starting process gentler and blocks mercury absorption into the phosphors over time, increasing the life of the lamp. In addition to this benefit, the less mercury that is present in a lamp, the more environmentally friendly it is.

Superior Lamp leads the industry with environmentally friendly lamps.

Superiorlamp.com

Superior Sales Tip #3- Don't Play the Blame Game

2010-04-27T07:40:00.000-07:00

Superior Sales Tip #3- Don't Play the Blame Game
IT WASN’T MY FAULT

Ever heard it before? Well I have heard it and I have said it. The problem is the “blame game” only produces failure. It probably started when we were kids with examples like the TV was on so I couldn’t do my homework or, I was late because my mom didn’t get me up on time. This carries over to the, “I was late for work because traffic was terrible”. The less you let blame enter into your daily life the greater your success will become.

Successful people develop ways to eliminate or reduce the possibilities for failure by planning ahead and when things go awry they take responsibility and refocus to reduce the possibility of the same occurrence from happening again. We all know everybody makes mistakes but a better way of handling them is to take ownership of these miscues and developing corrective action and get back on with business.

Taking responsibility for not only your actions but the actions of people you are involved with will lead to more success. The assigning of blame is a waste of time and seldom beneficial. Spending your most valuable asset, (time) on not letting failure happen, is a much more productive venture.

Good Selling

Tom Mosher
Executive Staff
Superiorlamp.com

Superior Lamp Celebrates Community Awareness

2010-04-15T12:17:00.000-07:00

Superior Lamp Celebrates Community Awareness
MOUNT LAUREL, NEW JERSEY April 14, 2010 Environmental Services News Print this News Release RSS
(PRLEAP.COM) Within every individual, there is a need to commune with one another, to become a part of a community. We all want to feel like we’re part of something bigger and celebrate life with those around us. In each community there is also a need; a need to accomplish things for the betterment of that community. Superior Lamp believes that individuals and communities working together can accomplish great things. We should all be more in tune with our communities and all of the issues that affect the community in which we live.

Think about your own community…your neighborhood where you live, the business where you shop or work, the schools and churches, firehouses and police departments, etc. Each person within your community is affected by every other person within that community. So it is safe to say that if one person starts to get more involved in a particular project or event, then soon, others will join in. As a project or event becomes more important to the individual, so it becomes more important to the community. Superior Lamp has a special interest in going green and by providing high quality, environmentally friendly, energy-saving, heavy duty lighting products to all types of commercial, industrial, municipal and institutional businesses, they have affected countless communities across the United States.

Community events are a great way to get to know the people who are affecting your life on a daily basis (whether you realize that it is happening or not) and share with them some of the issues or interests that you have within your community. There are many types of community events that you can stage or become a part of, such as fundraisers, carnivals or fairs, concerts, craft shows, blood drives, outreach programs, job fairs, and many more. As a nation-wide company, Superior Lamp invites you to visit their blog at http://superiorlamp.blogspot.com and feel free to post any information about events in your own local community and help others become more involved along with you. Remember sharing in your local community will also affect our nation-wide community across our great nation and eventually the world!

For more information about Superior Lamp, please call 800-257-8353 or visit
Superiorlamp.com

Who Is Superior Lamp?

2010-04-15T08:23:00.000-07:00

Superior Lamp Inc. Who are we? Check out our new video shot from the home office !!! Superior Lamp has a reputation that is unparalleled in the heavy duty industrial lighting field. Our company Markets only the highest quality lighting products and has been the standard of our industry since 1977. We carry all types of replacement Bulbs (Fluorescent Tubes, all sizes, incandescent, all types, including Floods, Decorative, Metal Halides, Mercury Vapors, High Pressure Sodiums and 50 year Ballasts). All our products are Heavy Duty Industrial and are rated to last 18 times longer than the standard household bulb. Our product line even includes those hard to get bulbs. As a National Company we are dedicated to serving the customer with our guaranteed and Energy Saving products. Superior Lamp is the fastest growing company in the field of heavy-duty industrial, commercial and municipal lighting. Our products feature advanced design, energy efficiency and environmental benefits. We are currently the #1 supplier in the industry and are growing rapidly. We sell direct to the end user, any business out there that uses lights are potential customers. So everyone is a potential customer. Superiorlamp.com

Superior Lamp Inc. Product Tip- What Is Your Electric Rate?

2010-04-05T11:06:00.000-07:00

Superior Lamp PRODUCT TIP

WHAT IS YOUR ELECTRIC RATE?

Your customers’ electric rates may not be what they think. The electric rate published on the bill is seldom the rate your customer is actually paying. There are many fees and taxes that can be added in, which increase your customers’ electric rate.

Some of the items that will change your electric rate are:

- Demand Rate
- Power Factor Correction
- Line Changes
- Service Fees

Electric rates are expressed as dollars or cents per kilowatt-hour, it is usually expressed as $.__/kwh. This is the rate most customers think about when you ask them how much they pay for electricity.

To determine your customers’ true electric rate, you calculate it by taking the Total Amount to be Paid and divide it by the Total Kilowatt-hours Used:

Total Amount to be Paid = True Electric Rate
Total Kilowatts Used

For example, if the Total bill is $100 and they used 1000kwh, the customer’s rate is $.10/kwh, but if the Total bill is $150 and they used 1000kwh, their rate is then $.15/kwh. So, chances are, their “published” electric rate is much less than their True Electric Rate.

So, if a customer tells you that energy savings isn’t important since their rate is only five or six cents, you may want to have them show you their bill and do the above calculation. They will often be very surprised at what they are actually paying!

Superiorlamp.com

SUPERIOR LAMP LEDs!

2010-03-30T14:46:00.000-07:00

Superior Lamp Inc., Heavy Duty L.E.D. Lamps save up to 85% energy, use cutting-edge hi-output LEDs. Superior lamp offers these LED lamps in the Vitalux Xtrabrite™ color. These lamps are whiter & brighter, instant-on, full brightness, compared to standard LED lamps. Our LED lamps are also mercury free, and have no UV output.

Superiorlamp.com

Superior Lamp Sales Motivation #2

2010-03-30T08:18:00.000-07:00

Superior Lamp Sales Motivation #2

TAKING HOPE TO THE NEXT LEVEL

Hope is the seed that allows us to dream of better days ahead. First you have to create hope which is accomplished by opening your mind to new ideas. Remember, the world is flat. This was the truth or so many said, over and over until it became a fact to the masses and saying otherwise was tantamount to heresy. What if during this time period somebody proclaimed man will walk on the moon or Al Gore would create the internet? Just kidding. Just as these battles were being fought there were many disbelievers and people whom with their descent, forted efforts from moving forward. As with any idea man undertakes, there will always be detractors. This may be one of the hardest battles for you to overcome.

Taking hope and turning it into action is what will forge success. We all were born with abilities and talents that lay just under the surface and are ready to manifest themselves in many ways. The ability to lay brick is a learned craft. The ability to write music or pick up a guitar and play beautiful music is a learned discipline. People that focus on their hopes and discipline themselves to practice with the zeal to overcome more than just the material they have to master for their art will succeed. Also they must keep their detractors at arms length have the ability to take their hope and transform it into reality. Quality practice produces quality results.

We currently live in a world that has progressed to a point where focusing on your hopes and putting undivided attention to these efforts has become more and more of a challenge for all of us. What was once lauded as an ability, the art of multi–tasking has now become a hindrance. Watch a college student study for an exam. In addition to the material they are focusing on they are listening to music, “texting” and updating their FaceBook page. If Columbus or Mozart had these distractions we might still be going to beach in Europe and wandering or listening to Mozart rap music. If you are going to focus on your hopes and turn them into something of real value, find a place to study that is unencumbered with multitasking and hone your craft. It is going to take a strong commitment to create if you are going to succeed. While hope is the first step, focused action will make it come to be.

Tom Mosher
Superior Lamp Inc. Executive Staff
Superiorlamp.com

Superior Lamp Product Tip- Avoid "Hot Relamp"

2010-03-29T11:17:00.000-07:00

, Superior Lamp Product Tip -AVOID “HOT RELAMP”

When your customers’ Superior Lamps are about to be installed, make sure the power is turned off to the fixture. This is done to avoid a “hot relamp.” Hot relamping tests have been shown to shorten, sometimes severely, the life of the lamp being installed in the socket.

A “hot relamp” is the term for changing a lamp when the power is still on at the socket. A hot relamp jolts the lamp’s filament when the base makes any positive electrical contact with the energized socket. When you screw in a lamp, you are wiggling the bulb around (which can flex the cold filament) and then a large surge of electricity jolts the filament while it is flexed. This moment of stress can reduce lamp life and cause a premature burnout. Cold relamping (relamping with the power off to the socket) is recommended for all types of screw-in and plug-in lamps. This should particularly be the case when changing Halogen lamps, since they use a more inflexible filament.

Hot relamps should also be avoided with fluorescent fixtures, as you can short out and damage the ballast and lamps. In addition, hot relamping places the installer at higher risk for electrocution, which is why hot relamping violates OSHA safety regulations.

To insure Superior Lamp customers get the best life and most satisfaction from our products, remind them not to hot relamp.

Superiorlamp.com

SUPERIOR LAMP ANNOUNCES “THE MASTERS CHALLENGE”

2010-03-24T08:53:00.000-07:00

Mastering anything can be a challenge. Mastering the “Energy Crisis” is an enormous challenge and it will take a concentrated effort by the entire world population to overcome. The status quo is just not sustainable and we all need to work together to make a change. It will take a concerted effort by all to educate every world government and their populations to help them understand this.

Superior Lamp has created a Blog to engage not only those who are already interested in improving our planet, but the indifferent as well. It is Superior’s belief that unless we reach out to the whole population and do our best to explain all the benefits of moving forward, the effort will go unheeded.

Tom Mosher
Superior Lamp, Inc. Executive Staff

Superiorlamp.com

Superior Lamp Inc. Sales Motivation #1

2010-03-23T08:16:00.000-07:00

FAILURE IS A REQUIRMENT FOR SUCCESS

What do Albert Pujols, Mike Schmidt, Donald Trump and Warren Buffett all have in common? They all fail much more than they succeed. Albert and Mike fail two out of three times they have gone to the plate and one of them is already in the hall of fame as one of the greatest in his profession. The other one will be there. Mr. Trump and Mr. Buffett have made millions and maybe billions but have lost a whole lot of times. This group may be some of the biggest losers of all time.

Another thing that these “successful failures” have in common is the life learned ability to learn from their unsuccessful efforts and make adjustments so they don’t make the same mistake twice. I guarantee you that after an unsuccessful effort on their part they are better prepared next time to charge ahead with every intention of succeeding. They accomplish this with a plan that includes back to basics and preparing by studying the positive material that allowed them to succeed before.

These people will fail again and they are aware of that each and every day. But they also will succeed again because they know that failure is a big part of success. They all go to bat the next time up with the intention of getting on base and then scoring.

Do you fear failure? Or do you know it is required for success? When you don‘t succeed do you look inside and see what you could have done better? Do you go back to basics and adjust? Do you call your in–house manager, your coach to seek advice and direction? Failure is no more than a sign post telling you to adjust your direction and improve your course. Heed the sign, make the corrections and you will get right back in the game. Remember, if your last at bat or “door” was a “no”, go through the next door swinging, you are due for a “yes”.

Good Selling

Tom Mosher
Superior Lamp Inc. Executive Staff

Superiorlamp.com

Superior Lamp Product Tips-Metal Halides

2010-03-22T06:30:00.000-07:00

INITIAL COLOR OF METAL HALIDE LAMPS

Metal Halide lamps go through an initial color stabilization period—how long it takes after installing the lamp for the color to “settle in”. This is a property of all metal halide lamps, including Superior Lamps.

Metal Halide lamps are filled with different halide salts. These salts vaporize in the arc tube, and it is the final combination of the different salts that produces the characteristic white light.

When a new Superior Lamp metal halide is first operated, it can sometimes appear “off-color,” yellow or green. It can also sometimes appear to change color for a moment, and then change back. The reasons these events happen is because the different halide salts in the arc tube are not yet evenly distributed or fully vaporized, and are thus unable to create the bright white color that the metal halide is known for. Hence a “burn-in time” is necessary. Once a Superior Lamp metal halide has been operated for about one hundred hours, provided it is on a good ballast, it should stabilize and reach its desired color, the familiar brilliant white.
Superiorlamp.com

Superior is now on Twitter!

2010-03-16T11:35:00.000-07:00

Follow Superior Lamp On Twitter

Superior Lamp Praises the Global "Green" Awareness of the 2010 Winter Olympics in Vancouver

2010-03-16T10:45:00.000-07:00

January 20, 2010 - With the 2010 Winter Olympics imminent, Vancouver is making the Winter Games green. Superior Lamp is ecstatic to learn of the green initiatives taking place for the games because it will further expand global awareness of an issue they've been working to support since their inception in 1977. "We are doing what we can to be green and we're working to do what's best for the environment here in the U.S. by making sure that the products we market nationally are environmentally friendly and energy saving. But what we're doing is only one piece of the much larger global puzzle." says a spokesperson for Superior Lamp. With all of the environmental issues at hand, it is imperative that we all recognize the importance of going green.

Superior Lamp is the leading distributor of heavy duty, industrial, environmentally friendly and energy saving lighting products in the U.S. Superior carries a full line of fluorescents, incandescents, metal halides, spiral lamps, L.E.D.s and ballasts. They can solve any lighting problem that a business may have. Superior distributes lamps that can save up to 83% in energy, lamps that replicate natural sunlight and are 69% brighter than average, lamps that last 24 times life, lamps that are green on disposal, and that come with the best guarantees. Superior Lamp's customers are not the only ones that benefit from the green products, their sales people are also highly satisfied because they are selling green products.

Many businesses in the U.S. today are trying to go green, and if they haven't already they eventually will. It is only a matter of time before going green is not only something that we want to do because we should do it, but it is something that we have to do. Superior Lamp is ready to assist these businesses in making the transition and help them to do their part. Superior Lamp is hoping that with the 2010 Winter Olympics going green, the 'greened' games will inspire not only U.S. businesses to do their part for the environment, but also businesses around the world.

Superiorlamp.com

Superior Lamp Product Tip: Beware Residential Or Shoplight Grade Ballasts

2010-03-15T11:05:00.000-07:00

SUPERIOR LAMP INC. PRODUCT TIP
BEWARE RESIDENTIAL OR SHOPLIGHT GRADE BALLASTS

When you are selling your customer your Superor Lamp fluorescent tubes, keep in mind that there are different quality ballasts out there for operating fluorescents. Grades of ballasts range from: our HEAVY DUTY™ 50-year ballasts (BEST), to standard short-life industrial/commercial-grade ballasts (OK), and residential- and shoplight-grade (POOR).

Shoplight and residential ballasts are really only designed to be operated for short periods of time, and inherently have a short life. While our fluorescent tubes will probably light on the shoplight or residential ballasts, these ballasts are severely underpowered and will operate at higher temperatures to drive a full-wattage, commercial-grade tube (40W or 34W). Operating full-wattage lamps off these poor ballasts will also result in reduced light output when compared to the same lamps driven off of industrial-grade ballasts. These days you will see these poor quality fixtures equipped with “shop-grade” or “utility” 4’ T12 lamps, which actually only draw 25 watts on these ballasts.

When you equip these cheap fixtures with 34W or 40W tubes, the ballast has to overwork to drive the lamps, resulting in much higher ballast temperatures. These higher temperatures break down the ballast windings and cause voltage and current supply problems to the lamps. The build-up of heat is also potentially dangerous and could possibly start a fire. Continuous operation of these fixtures (like in an office setting where the fixtures are left on all day) will prematurely burn out full wattage lamps.

Good indicators of failing or poor quality ballasts are if commercial-grade lamps are spiraling, flickering, starting poorly, low light output, end-darkening on one end, or burning out prematurely. Other indicators are if the ballast/fixture is making an excessive hum or vibration, or if it is unbearably hot to the touch. In any of these cases, the ballast is suspect and should probably be replaced.

When you run into these situations, explain to your customer what is happening. Emphasize with them that this is why you only sell Superior Lamp Premium Products like our HEAVY DUTY™ fluorescents and HEAVY DUTY™ electronic ballasts!

Superiorlamp.com

Superior Lamp Inc has Extended Guarantees from 60 to 84 Months on Freshwite Xtrabrite Fluorescents

2010-03-15T08:47:00.001-07:00

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Over 30,000 companies use PR LEAP Learn More Superior Lamp Inc has Extended Guarantees from 60 to 84 Months on Freshwite Xtrabrite Fluorescents
MOUNT LAUREL, NEW JERSEY March 17, 2009 Business News Print this News Release RSS
(PRLEAP.COM) Superior Lamp Inc. has recently extended their product guarantee on their Freshwite Xtrabrite Fluorescents from sixty months to a generous 84 months. Superior Lamp stands by the performance of their environmentally friendly and efficient light bulbs so much that they are confident the extension will aid in building consumer confidence. Superior Lamp continues to offer products that are guaranteed to reduce energy costs for businesses.

The Freshwite Xtrabrite Fluorescents are heavy duty and designed and engineered to be used 12+ hours per day. All of Superior Lamp’s products are perfect for a wide variety of commercial and industrial uses. These bulbs can help a business save time, money, energy and peace of mind knowing they are doing something positive for the environment. Superior Lamp’s xtrabrite light bulbs maintain 95% of their brightness throughout the life span of the bulb where a standard bulb starts to lose its strength very quickly. A standard bulb produced about 40% of its initial power towards the end of its life cycle.

Superior Lamp is an industry leader in energy efficient heavy duty industrial lighting. They have been providing businesses lighting solutions since 1977 and offer a superior product that will help a business reduce energy costs almost immediately. Superior Lamp has spent over thirty years fine tuning their product line in order to offer a product that is untouchable in the industry. Energy efficient, "green" lighting is an area that more companies are starting to invest and focus on. Cutting costs is on the mind of many businesses even if that cost includes energy. If you are a business that owns a great deal of warehouse space that has the electric running for most of the day energy efficient lighting will help tremendously with cutting costs. Superior Lamps recent guarantee extension marks their belief in their product and shows that they stand by the performance of their energy efficient light bulbs. Over the many years Superior Lamp has been in business they have offered industry revolutionizing lighting products and will continue to do so for some time.

For more information regarding any of Superior Lamp’s energy efficient lighting products please call 800-257-8353 or visit the following places online:

Superiorlampinc.com

Tom Mosher
800-257-8353
personnel@superiorlamp.com

Superior Lamp Announces New Heavy Duty L.E.D. Lamps

2010-03-10T06:30:00.000-08:00

Mount Laurel, NJ (PRWEB) September 8, 2009 -- Superior Lamp Inc. has recently announced a new energy efficient lighting product being added to their already impressive array of energy efficient industrial lighting solutions. Superior Lamp Inc. is the leader in environmentally friendly, heavy duty industrial lighting. To learn more about the various products that Superior Lamp offers please visit www.superiorlampinc.com.

It is no surprise that the global environment has become a hot topic issue across the world. We have noticed first hand a rise in everything from natural disasters to global warming and these occurrences have prompted businesses large and small to play their part in preserving the planet, even if it is only one light bulb at a time. Superior Lamp has taken a very aggressive stance and approach on providing all types of clientele, from industrial businesses to municipalities, with highly energy efficient lighting solutions in order to help reduce energy costs. These new L. E. D.'s which have been added to their product line up are no exception. These new bulbs have up to 94% energy savings by reducing the amount of energy required to light the bulbs. Cost reduction is something that is on the mind of every business owner today.

Each bulb is also made to withstand the daily abuse an industrial business presents. Made from heavy duty construction these new L. E. D.'s are able to withstand many business elements and settings. These bulbs are classified as high output bulbs so lighting large spaces will never be a problem. Industrial environments often times find themselves paying a premium in energy costs to keep facilities, offices and warehouses properly lit. Superior Lamp Inc. offers many different solutions to counteract that problem the right way while helping preserve the earth by promoting the reduction of energy consumption. These new bulbs have been built and designed for a rugged type of use. These new L. E. D.'s are also guaranteed for 10 years of life so they reduce labor costs as well. Superior Lamp also features an L.E.D. exit sign retro fit that is guaranteed to last for 30 years. Superior Lamp is very confident in all the products that they market. This is an industry that is only going to grow and as it does Superior Lamp will be positioned as the leader. Superior Lamp stands by the performance of all the products that they market and has complete industry confidence. These new L. E. D. 's are just another sign of their commitment to the excellence of their products as well as their willingness and commitment to preserving the natural environment of our Earth.

For more information on Superior Lamp or their energy efficient industrial lighting solutions please visit Superiorlampinc.com

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Superior Lamp Now Offers Low Mercury Fluorescent Lighting

2010-03-10T06:24:00.000-08:00

MOUNT LAUREL, NJ, March 10, 2010 /24-7PressRelease/ -- Superior Lamp Inc. now offers the lowest level of mercury possible for industrial fluorescent lighting solutions; lower than anyone else in the industry. Their new ENVIRO-SAFE F328T light bulb is one of Superior's newest products and offers a very safe and environmentally friendly level of mercury in order to help preserve the earth and be as "Green" as possible. For more information please visit http://www.superiorlamp.com.

Superior Lamp Inc. has significantly increased their awareness on the after effects that recycling mercury has on the earth. The hazards associated with managing fluorescent bulbs after their life span can really have a negative impact on our earth and Superior Lamp has been playing their part to help put a dent into that waste bi-product. There are billions of office and municipal buildings across the globe that use and replace fluorescent lighting every single day and if nobody paid any attention to the dangerous mercury levels, our planet would really feel the negative effects over time. Superior Lamp has been the leader in heavy duty commercial, industrial, municipal and institutional environmentally friendly lighting solutions for many years now and they confidently stand by their product line. Due to the mercury release capsules, Superior Lamp's bulbs contain the lowest levels of mercury in the industry making them one of the safest to use for all types of applications. Superior Lamp has been offering energy efficient lighting solutions for over thirty years and they continue to be a strong leader in their industry. They have also gained much recognition for their outstanding ambition to provide the most energy efficient lighting solutions in the United States.

The average range of acceptable levels of mercury per tube is about 12-15mg for a 4' bi-pin fluorescent bulb. Superior Lamp's new ENVIRO-SAFE lamps contain less than 4.4mg's and some models even have less than 3.8mg's. All their low mercury lighting solutions are TCLP-compliant, meaning that they completely pass all of the Federal Government's tests for toxic chemical leaching in landfills. According to all Federal guidelines, the ENVIRO-SAFE lamps can be safely disposed of in landfills but people are also encouraged to check their local regulations.

For more information on Superior Lamp please visit Superiorlampinc.com or call 800-257-8353

Superior Lighting Tip #1- Short Life Lamps are Ripping You Off!

2010-03-09T07:43:00.000-08:00

Rip Off lamps can cost way too much money! Businesses are throwing away their money buying "short life" bulbs.

MOUNT LAUREL, NJ, February 25, 2010 /24-7PressRelease/ -- Rip Off lamps can cost way too much money! Businesses are throwing away their money buying "short life" bulbs. Superior Lamp announces a campaign to inform the commercial and industrial lighting customer that "short life" or inferior lighting products are a bad investment. There are some people out there that would even say that selling a "short life" lighting product to a business is a scam. It's no wonder that businesses have so many complaints when it comes to their poor lighting quality or longevity; that's because many businesses are using the wrong products and buying "short life" bulbs to save a buck or two "right now". However, there are not many products where the old adage "you get what you pay for" applies more than in your investment in the lighting products you buy for your business. Many business owners have trouble getting beyond the look of more efficient lighting and they don't clearly understand that by investing a little more up front, they will pay less in the long run. For more information please visit http://www.superiorlampinc.com.

While most product manufacturers, in general, have moved beyond being of the "Throw Away" or "Obsolescent Built-in" nature, standard lighting manufacturing has been slow to follow. Superior Lamp is a firm believer in making sure their products are "Built to Last" and are designed with businesses in mind. Superior Lamp backs up their outstanding quality and performance by offering the best product guarantees of up to 84 months on their heavy duty fluorescent tubes.

Additionally, by investing in Superior Lamp's Enviro-Safe products, a business can also contribute to lowering their "carbon footprint" in addition to the longevity guarantees that they can expect.

WHY INVESTING IN SUPERIOR LAMP PRODUCTS IS BENEFICIAL

• Heavy Duty products built to withstand Commercial and Industrial applications
• Fluorescent bulbs feature a cathode shield to prevent blackening of the ends and increase brightness
• No flickering fluorescents!
• Heavy Duty Fluorescents offer an unprecedented 84-month guarantee.
• Enviro-Safe bulbs are TCLP compliant and meet Federal regulations for mercury leaching in landfills
• Enviro-Safe bulbs save energy and natural resources
• Superior Lamp offers a wide selection of bulbs that replicate natural sunlight which reduces eye-strain and glare and also provides additional health benefits to combat conditions like Seasonal Affective Disorder (SAD)

For more information on Superior Lamp please visit Superiorlampinc.com or call 800-257-8353.

Superior Lamp Inc. Product Line Video

2010-03-09T06:30:00.000-08:00

Our HEAVY DUTY Quality Products
We have a reputation that is unparalleled in the Heavy Duty industrial lighting field. Our company markets only the highest quality lighting products and has been the standard of our industry since 1977. We carry all types of replacement bulbs. (Fluorescent Tubes, all sizes, Incandescents, all types, including Floods, Decoratives, Metal Halides, Mercury Vapors, High Pressure Sodiums and 30 year Ballasts). All our products are Heavy Duty industrial and are rated to last 18 times longer than the standard household bulb. Our product line includes even those hard to get bulbs. As a National Company we are dedicated to serving our customers with our guaranteed and Energy Saving products.

Industrial - For those areas that are difficult to reach, excessive vibration or need for additional light output. Check out our full line of Superior Lamp Heavy Duty industrial products.

Superiorlampinc.com

New Superior Lamp Product Video

2010-03-08T06:54:00.000-08:00

Superior Lamp promo video displaying their environmentally friendly industrial lighting solutions. To learn more about Superior Lamp products please visit Superiorlampinc.com

Scientific Solutions for Seasonal Affective Disorder | Superior Lamp Inc.

2009-11-19T10:57:00.000-08:00

Winter means a lot of diverse things to many individuals. Since the first light of civilization, people who live in extreme climates and other areas of the planet, with a distinct winter period, have viewed wintry weather as a time of hibernation and extraction. In today’s fast-paced civilization, it can be harder to tell just how winter affects us. With out-of-season produce still on the shelves, and offices and workplaces running the same year-round schedule, we sometimes take the passing of the seasons for granted.

Nonetheless, our bodies still vary according to the seasons. One of the natural still effects of the winter season is often called Seasonal Affective Disorder or SAD. SAD represents a basic way that nature stills affects our human environment. Hence, every year, many people look to solutions for fending off this natural seasonal condition.

SAD: Symptoms

Experts approximate that SAD affects as many as 25% of Americans. Organizations like the American Psychiatric Association and the National Institute of Mental Health recognize this condition, and doctors across the country treat it. Some symptoms of Seasonal Affective Disorder include craving changes, changes to sleep schedules, oversleeping, and general depressive feelings or negative emotions. Essentially, an element called melatonin interprets the body’s surroundings and translates different kinds of light into bodily responses. In the winter, when a person may be exposed to only poor not natural illumination, this means the melatonin levels can result in a kind of low-functioning ‘twilight state’, where the subject feels drained, exhausted, or listless all of the time.

Another consequence is when light enters the brain, where signals go out to various glands in responding to specific colors and shades of light. When natural or natural looking light is not available, the body responds. This could be called deprivation of the full spectrum of light, where taking away the brilliance of brighter light can have an effect all its own.

So, victims of Seasonal Affective Disorder have two choices. They can seek normal light in the open, or rely on full-spectrum lights that include some of the same possessions as natural light. For those who need to stay in an enclosed environment, full spectrum lights provide an alternative.

Complete lighting shops offer full spectrum lights to help customers defeat Seasonal Affective Disorder through the long winter, with energy efficient bulbs that produce natural light for the caves and hiding places we use as cover from the cold. Look for full spectrum illumination goods to mitigate the effects of Seasonal Affective Disorder in a office. These environmentally responsive, heavy-duty light solutions will restore color.

So, if you are down in the dumps when the autumn light starts to fade, take a look at boosting your energy and brightening your days with high-engineered lighting for SAD solutions and start enjoying winter again!

Superiorlampinc.com

Superior Provides Resources on how to Administer Eco-Friendly Lighting in the Work Place

2009-09-25T11:47:00.000-07:00

It is shock that the global situation around us is quickly shifting and our planet is continuing to develop and go through major changes we can’t always quite clarify. Waiting around and not doing anything about the circumstances will not help any of us but as one we can all play our part to slow down the damages rising by many manmade problems cursing our planet right now. Scientists say that these changes are normal but others have a much different view about our climates actions lately. Many are unaware of what they can do to help stop or slow down further damage so below are some tips and reasons why making the shift over to earth-friendly illumination is important. Businesses can help by getting involved with the installation of energy efficient lighting in the work place.

• Countless times earth-friendly lighting solutions are much more practical relying on less power to function. Energy efficient lighting products can often times last much longer with less than half the amount of energy required to light.

• At first energy efficient lighting can be a bit more costly but very well worth the investment in the long run which will reflect in your monthly bill statement.

• Energy efficient bulbs reduce air and water contamination by releasing a great deal less CO2 into the air over the life period of a bulb. This would assist very much in the battle against global warming now that our planet is requiring to shift to energy efficient lighting solutions.

• Energy reduced lighting products also offer a much more gratifying and warm light. Energy efficient lighting hardly ever produces any of the flickering or whining that often times occurs with regular out-of-date light bulbs.

• Energy resourceful light bulbs come in lots of different styles and sizes so the capability to apply them in your company is extremely simple leaving business owners without any excuses.

Superiorlampinc.com

Superior Lamp Offers Tips and Reasons on how to Apply Eco-Friendly Lighting to Any Business or Office

2009-05-20T10:26:00.000-07:00

It is shock that the environment around us is rapidly changing and our planet is continuing to evolve and go through significant changes we can’t always quite explain. Waiting around and not doing anything about the situation will not benefit any of us but together we can all play our part to slow down the damages emerging by many man made issues cursing our planet right now. Scientists say that these changes are natural but others have a much different opinion about our climates changes. Many are unaware of what they can do to help stop or slow down further damage so below are some tips and reasons why making the shift over to eco-friendly lighting is important. Businesses of all sizes can get involved in helping the environment by applying some of these easy to follow tips that can cut energy use noticeably.

• Many times eco-friendly lighting is much more resourceful requiring less power to actually operate. Energy efficient lighting can last up to 24 times longer than most incandescent lighting.

• Even though at first energy efficient lighting can be a bit more costly, you can really see the savings in your monthly energy statement. Energy efficient bulbs can often times use 1/3 the power that out-dated/inefficient bulbs need to uphold maximum power.

• Energy efficient bulbs decrease air and water pollution by releasing much less CO2 into the atmosphere over the life span of a bulb. This would aid greatly in the fight against global warming now that our planet is determined on switching to energy efficient lighting solutions.

• Energy efficient lighting also offers a much more flattering and warm light. Energy efficient lighting hardly ever generates any of the flickering or humming that often times occurs with outdated light bulbs.

• Energy efficient bulbs come in many different styles and sizes so the ability to apply them in your business is extremely simple leaving business owners without any excuses.

Energy efficient lighting comes with many different advantages. If a business is looking to cut costs long term, these are additional steps which can be taken at the office. These efforts coupled with energy efficient lighting can help in drastically reducing monthly energy costs.

• Applying occupancy sensors in rooms that are not occupied will allow for lights to automatically shut off for a specific duration of time the room is
unoccupied.

• Taking advantage of daylight where applicable using windows for much needed light can further reduce the amount of energy needed to successful continue working.

• Installing dimmer switches to rooms that do not call for 100% lighting will help control the amount of energy used and allow for energy decline.

• Using task lighting in cubicles and offices which attach underneath work areas and stations to provide lighting in very specific areas.

• For any business which uses gas lamps outdoors, by turning off such lighting when the store or business is not open will save a great deal of natural gas, enough to heat a small home.

Superiorlampinc.com

Superior Lamp Inc. Testimonial

2009-04-28T12:26:00.000-07:00

Superiorlampinc.com

Here is what one of our newer sales reps had to say about her experience with us:

4-12-09

I began with Superior Lamp Inc.in mid September 2008. The interview process was quite interesting. Both Kimberly and Angelina were very helpful in answering all of my questions. I discovered the opportunity online and the opportunity appealed to me immediately. I followed the process of filling out the applications and faxing them back to the corporate office. I also checked out the corporate website which proved to be very informative and impressive. Within a short amount of time I had a return phone call from Kimberly. She was very friendly and professional and explained the process of the interview and also explained the complete training program. She told me there would be some pre-training, in-field training, in-house managers and home office training.

I was also sent a detailed description of the type of market that Superior Lamp is seeking for new sales people. It is a huge growing market. There is also a repeat factor and no limited territory. Everything that was shown to me initially, has completely met all standards with flying colors. Everyone receives top notch training with the best in the field. They also supply you with all of the tools needed to begin your career and to continue on a successful path. You have accessibility to in-house managers and product knowledge staff on a daily basis and they are all only a phone call way. During normal business work hours there is always a helpful Superior associate ready to help you in any way for any question.

The company pays straight commission and they also offer some excellent bonus benefits that are very much attainable. The nice thing about the commission program is that you can determine your own future. You can determine how hard you want to work and also how many hours you want to commit and even what days of the week. Your success is directly tied to your work ethic.

Everything that is shown and explained from day one by Kimberly and Angelina is absolutely everything that was given to me in training materials and also hands-on in the field training has been exactly what was promised step by step. I am very happy and impressed as to how Kimberly and Angelina explained everything to me in great detail. Thay answered all of my questions and concerns.

As I approach my eighth month with the company, I am very pleased with my success thus far. Most recently I visited the corporate office in Mount Laurel New Jersey. This was a huge eye opener for me. It really frosted the cake and everything came together for me as I realized I picked a wonderful opportunity. I was given the chance to meet everyone that I had been conversing with over these past few months. I was also allowed to meet Kimberly & Angelina, the two women who handled the interview process. I also attended a product knowledge class by the top man in the company that handles everything to do with all of our Superior products that we offer to our customers. It was very educational. The owners of the company invited me into their office to get acquainted and discuss my goals. This company is rock solid and hands on from the bottom clear up to the top. Everyone I met is professional, friendly and eager to help you become more successful. If you are searching for a wonderful opportunity to control your own destiny and can follow a proven training system that works. Don't try to do your own thing, just follow the program that they have worked very hard over the years to make it successful for everyone. Everything will come full circle and you will see the results with great income. I invite everyone to take a genuine serious look at Superior Lamp Inc. My only regret is I did not get involved with this company twenty years sooner. There is surely a "bright" future with this company.

M.Salem

Iowa

Superiorlampinc.com

Superior Lamp Provides Helpful Ways to Introduce Eco-Friendly Lighting Solutions to Any Business

2009-03-05T13:22:00.000-08:00

It is no surprise that the environment is rapidly shifting and our planet earth continues to go through changes we can’t always explain. Not doing anything to help the problem will not benefit anyone or anything, but individually we can all play our part to slow down the damage. Many experts say that these changes are natural but some say that a great deal of it was introduced to us by humans through many years of contamination and negligence. Many are unaware of what they can do to help prevent further damage so below are some tips and reasons for switching over to eco-friendly lighting. Businesses large and small can get involved in helping the atmosphere by applying some of the easy to follow tips that will cut energy use dramatically.

• An eco-friendly lighting solution often times is extremely efficient requiring much less power to in fact function. Energy efficient lighting can last up to 24 times longer than some incandescent light bulbs.
• Even though initially energy efficient lighting can sometimes be a bit more of an investment, you can really see the savings in your monthly power bill. Energy efficient bulbs can often times use 1/3 the power that out-dated/inefficient bulbs need to maintain utmost power.
• Energy efficient bulbs reduce air and water pollution by releasing far less CO2 into the atmosphere over the life of a bulb. This would aid greatly against global warming now that our planet is focused on switching to energy efficient lighting.
• Energy efficient lighting also offers a much more pleasing and warm light. Energy efficient lighting almost never generates any of the flickering or humming that often times occurs with outdated light bulbs.
• Energy efficient bulbs come in many different shapes and sizes so the ability to apply them in your business is very easy, leaving business owners without any excuses.
Energy efficient lighting comes with many different rewards. If a business is looking to cut expenses long term, these are extra steps which can be taken at the workplace. These efforts coupled with energy efficient lighting can help in significantly reducing monthly energy overheads.
• Applying occupancy sensors in rooms that are not occupied will allow for lights to robotically shut off for a specific extent of time the room is unoccupied.
• Taking advantage of daylight where appropriate using windows for much desirable light can further reduce the amount of energy needed to successful continue working.
• Applying dimmer switches to rooms that do not require 100% lighting will help control the amount of energy used and allow for energy reduction.
• Using task lighting in cubicles and offices which attach underneath work areas and stations to provide lighting in very specific areas.
• For any business which uses gas lamps outdoors, by turning off such lighting when the store or business is not open will save a great deal of natural gas, enough to heat a small home.

Superiorlampinc.com

Superior Lamp - One of our Happy Customers!

2008-08-20T07:50:00.000-07:00

We at Superior Lamp are always excited when a client is impressed with our products & service.

Here is an email we received from one of our clients.

"To whom it may concern

Superior Lamp proved hands down to be one of my best suppliers for several years; we consistently received excellent service from SL, quality merchandise and friendly customer service. This day and age customer satisfaction from placing an order to receiving same order appears as a bottom of the list interest in the majority of businesses out there, if it were possible to have an “endangered list “for Quality Service.” Most know all too well these pains.Superior Lamp has in my opinion has proven to be a leader in keeping with the tradition of high Quality Service alive and well and is in a class all its own. I date all products on fixtures when replacement will be necessary so I would know when to expect expiration. When on occasion, lamps did not give the guaranteed service life I always received replacements free of charge with no hassles in a very timely fashion. I highly recommend Superior Lamp based on High quality service and the best of the best regarding customer relations. I am not easily impressed with the business world and do not hand out compliments freely but Superior Lamp earned my respect over the years.

RJL"

Superiorlampinc.com

Welcome to Superior Lamp!

2008-08-14T13:03:00.000-07:00

Hello Everyone,

Welcome to Superior Lamp Inc. official blog dedicated towards energy efficient lighting products. please stay tuned for up coming new blog posts dedicated towards your eco-friendly lighting needs.

Superiorlampinc.com